Shopify Website & E-Commerce Lead Job Singapore,IT/Tech

Job Summary

This role requires independent ownership and execution of redesigning and rebuilding a Shopify website to a premium fashion e-commerce standard, managing product launches on marketplaces such as shoppe lazada, and optimizing digital marketing and analytics over a three-month engagement.

Responsibilities

Redesign and rebuild the Shopify website to meet contemporary fashion and e-commerce standards and highly conversion optimised
Own the entire website journey including UX/UI, navigation, collections, product pages, merchandising, mobile experience, conversion optimization, apps, and integrations
Apply the latest Shopify features, AI tools, automation, and e-commerce technologies to enhance customer experience and operational efficiency
Set up and launch products on marketplaces such as Shopee and Lazada
Set up and launch Tik Tok Shop, including catalogue and commerce integrations
Manage Meta Ads Manager by configuring accounts, pixels, catalogues, campaign structures, audience targeting, retargeting, testing, and ongoing optimization
Implement analytics, tracking, and reporting systems to monitor traffic, conversion rates, ROAS, and customer behavior
Proactively identify opportunities and recommend solutions without requiring step-by-step instructions
Develop systems and documentation to enable efficient management of the digital ecosystem after the project concludes
Communicate effectively and collaborate closely with the founder while driving independent execution

Preferred competencies and qualifications

Proven hands-on experience creating or significantly transforming Shopify websites
Experience designing high-quality, design-led and conversion lead e-commerce websites, preferably in fashion, lifestyle, kidswear, or premium consumer brands
Strong aesthetic judgment aligned with premium fashion website standards
Demonstrable experience managing e-commerce marketplaces and product catalogues
Practical knowledge of Shopee, Lazada, and Tik Tok Shop platforms
Proficiency in Meta Ads Manager including campaign setup, Pixel/Conversions API, catalogues, retargeting, and optimization
Understanding of SEO, CRO, analytics, and the overall e-commerce customer journey
Up-to-date knowledge of AI, automation, and emerging Shopify/e-commerce tools

Entrepreneurial mindset with a proactive approach to problem-solving and ownership

It will mainly be work from home role with few days of in shop working