Senior SEO & AI Search Architect — Remote Lead

Harvey Warrington Media is a performance marketing agency working with doctors, aesthetics clinics, dental practices and medical/wellness brands across the UK, UAE and US. We run Meta and Google Ads for our clients and build the automation behind the scenes to make campaigns actually convert.

We're now launching an SEO and AI SEO service as our existing clients are requesting it so we need someone who can own it from day one.

The role

We're looking for a senior SEO specialist who can help our clients rank number one on Google and get found across AI platforms like ChatGPT, Gemini and Google AI Overviews. You'll lead strategy across traditional search and the newer generation of AI-driven search, GEO, AEO and AIO.

You'll build our SEO offer from scratch, run it across our client base, and shape what AI search optimisation means as a deliverable for aesthetics, dental and medical clients specifically.

This is a builder role, not a maintain-what-exists role. You'll set the strategy, build the processes, and run point on client work. At the start you will be responsible for the full implementation of SEO and AI SEO across the clients that have signed up for it.

What you'll be doing

• Leading SEO strategy: technical, on-page and content SEO that actually ranks
• Leading AI search optimisation: GEO, AEO and AIO to get our clients surfaced in ChatGPT, Gemini and AI Overviews
• Running full SEO audits and building out strategies for clinic and practice clients
• Building structured data, entity profiles and content designed to get cited in AI answers, plus Google Business Profile optimisation
• Owning local SEO for clinic clients
• Building repeatable SOPs so the service can scale as we bring on more clients
• Reporting on rankings, AI visibility and organic performance in a way clients without an SEO background can actually understand
• Working closely with our paid media and automation teams so SEO, ads and CRM work pull in the same direction
• Managing freelancers or contractors for content and link building as the client base grows

What we're looking for

• 3+ years' experience in SEO, organic search or digital marketing, ideally agency-side
• Strong technical SEO and content optimisation skills, with a track record of strategies that have actually delivered results
• Genuine hands-on experience with AI search optimisation, not just theory: schema markup, entity building, getting brands surfaced in AI-generated answers
• Comfortable working with GA4, Google Search Console, Ahrefs, SEMrush or similar tools to analyse search visibility, content performance and authority signals
• A real curiosity about how AI is changing search, and how content quality, structure, entities and authority influence discoverability across both traditional and AI-driven environments
• Comfortable auditing site structure and briefing developers on technical fixes
• Experience with local SEO and Google Business Profile management
• Strong written and spoken English, with the communication skills to deliver clear recommendations, presentations and workshops directly to clients
• Healthcare, aesthetics or regulated-industry experience is a bonus, not a requirement

What you'll get

• Fully remote
• Paid annueal leave
• Birthday off paid
• Room to build and lead a service line rather than slot into an existing one
• Direct access to the founders and real input on how the offer develops