Digital Marketing Lead

Our client is seeking an experienced and visionary Digital Marketing Lead to drive their online marketing efforts in a fully remote capacity. This role is crucial for developing and executing innovative digital strategies that enhance brand visibility, drive customer acquisition, and foster engagement across all digital touchpoints. You will lead a remote team, leveraging cutting-edge tools and analytics to achieve key marketing objectives.

This is a unique opportunity for a seasoned digital marketer to shape the future of our client's online presence from anywhere, contributing significantly to their growth and market leadership.

• Develop and oversee the implementation of comprehensive digital marketing strategies, including SEO, SEM, social media, email marketing, and content marketing.
• Manage and optimise paid advertising campaigns across various platforms (Google Ads, social media ads) to achieve target KPIs.
• Analyse website traffic, campaign performance, and user behaviour using analytics tools to drive data-informed decisions.
• Lead and mentor a remote team of digital marketing specialists, fostering a collaborative and high-performing environment.
• Stay abreast of latest digital marketing trends, technologies, and best practices to ensure continuous innovation.
• Collaborate with cross-functional teams to ensure cohesive brand messaging and customer experience across all digital channels.

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• Minimum of 7 years of progressive experience in digital marketing, with at least 3 years in a leadership role.
• Proven track record of successfully developing and executing large-scale digital marketing campaigns.
• Expertise in SEO, SEM, social media marketing, email marketing automation, and content strategy.
• Strong analytical skills and proficiency with web analytics tools (e.g., Google Analytics, Adobe Analytics).
• Excellent leadership, communication, and project management skills, particularly in a remote setting.

• Exceptional salary package, reflecting the senior nature of the role.
• Fully remote work arrangement, offering maximum flexibility and autonomy.
• Premium health, dental, and vision insurance coverage.
• Significant budget for professional development, conferences, and training.
• Opportunity to lead impactful digital initiatives for a growing organization.