Experienced part time SEO Lead

Ultimately Better are a small, predominantly Midlands-based, Word Press agency with clients across the globe. We specialise in performant Word Press development and technical SEO, working with a range of clients across multiple sectors and specialities. Our work involves new project builds, bespoke development, Word Press migrations, Woo Commerce integration, Gutenberg conversions, performance and conversion rate improvements, as well as ongoing maintenance and retainer work for a mix of new and existing clients.

Due to continuing expansion of the Ultimately Better client base we’re looking to take on a part time SEO Lead to support our existing SEO and development team in auditing and optimising our client’s Word Press websites.

At Ultimately Better, long term client happiness – and therefore retentation – is more important than chasing the “next big shiny”, so delivering impeccable results is crucial.

The basics:

• Location: fully remote (based within the UK) but we meet up a few times a year (optional)
• Hours: 18-24 hours per week spread out any way you like

As an example, with a full-time salary of £35,000 based on 37.5 hours per week, working 20hours per week would give you a pro-rata salary of approximately £18,667

One of our core tenets as a company is that of flexibility, both in how we support our clients needs and how we support our employees. As such, although we’re advertising this role with a set number of hours, we’d still love to hear from people who might want to work a little bit more or a little bit less.
We are able to accommodate term time only contracts / people who can only work during school hours.

As an employer (and a decent person, hopefully) I am committed to providing a safe, fair, inclusive and progressive environment for my employees and freelancers, allowing them to perform at their best whatever their background. I strongly encourage applications from folk across all ethnicities, religions, age groups, sexual orientations, gender identities and more besides.

As a female, queer, neurodiverse founder in a male dominated industry I know it can be difficult to figure out if you “measure up” to job ads and boring lists of technical skills that might be worded in an unfamiliar way or list things you’ve never heard of before. If after reading this job ad’ you’re still not sure – apply anyway.

I want to hear from you. If I don’t feel like you’re the right fit at this time, I will endeavour to let you know and explain why, to the best of my ability.

Look forward to reading your application.

Here’s the sort of skills we’d expect our ideal SEO Lead to have:

• You will own, develop and scale our organic search (SEO and GEO) strategies for a range of clients to grow website visibility, traffic, and sales/conversions.
• You will have strong analytical skills with the ability to interpret data from multiple industry standard SEO tools to perform keyword and competitor research, make data-driven decisions, track KPIs, and use the information to set short and long term goals.
• You will have the ability to conduct technical website audits and content analysis, looking at site structure, performance, customer experience, page optimisation, mark-up quality, conversion data and more.
• You will have the ability and desire to deliver regular updates on performance metrics and strategic roadmaps to retainer clients (client-facing communication skills).
• You will be able to guide our team of developers and SEO executives to implement the strategies as necessary.
• You will have an understanding of basic accessibility principles, and why they matter at every stage of website development.

Optionally, if you also have knowledge of the following, it’s a huge plus (but not…