Market Research Analyst Remote

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Title:

Senior Digital Marketing Specialist

Duration: 3 Months

Location: Remote – United States

Required Pay Scale: $30-38/hr on W2

Due to client requirements this role is only open to USC or GC candidates

We are seeking a Senior Digital Marketing Specialist to support multiple business units within a dynamic marketing organization. This is a hands-on individual contributor role focused on executing and optimizing digital marketing initiatives across paid media, SEO, website updates, social media, email marketing, and performance reporting.

The ideal candidate will be able to step in quickly, work independently, and personally execute digital campaigns and marketing activities. This role requires someone who is comfortable working across multiple platforms, analyzing performance data, troubleshooting digital issues, and coordinating with cross-functional teams.

This is not a people-management role
. Candidates should have a strong track record of hands-on digital marketing execution rather than primarily managing agencies or teams.

The role will support ongoing digital marketing initiatives across several business units and will focus on keeping priority digital work moving efficiently.

Responsibilities include:

• Execute and optimize paid search, paid social, and other digital media campaigns
  .
• Launch and manage campaigns across platforms such as Google Ads and Linked In Ads
  .
• Support SEO initiatives
  , including keyword optimization, content optimization, performance monitoring, and implementation of approved recommendations.
• Support website updates and content implementation using a CMS such as Adobe Experience Manager or comparable platforms.
• Schedule and manage organic social media content
  .
• Support email marketing execution
  , including campaign setup, scheduling, and performance tracking.
• Build and maintain digital marketing reports and dashboards
  .
• Analyze campaign, website, and marketing performance data and recommend practical improvements.
• Coordinate digital marketing activities across Communications, Marketing, commercial teams, and technology/IT teams.
• Support website-related needs and troubleshoot digital issues where possible.
• Manage multiple digital initiatives while maintaining strong attention to detail and deadlines.

• Hands-on experience in digital marketing, paid media, SEM, and SEO
  .
• Demonstrated experience personally launching and optimizing digital campaigns
  .
• Experience with Google Ads, Linked In Ads, paid social, or comparable platforms
  .
• Experience with Google Analytics/GA4, Adobe Analytics, or comparable analytics platforms
  .
• Experience with SEO tools such as Bright Edge, SEMrush, Ahrefs, or comparable platforms
  .
• Experience with content management systems
  , preferably Adobe Experience Manager (AEM) or a comparable CMS.
• Experience with email marketing platforms
  , preferably Marketo or comparable tools.
• Experience with social media management platforms
  , preferable Hootsuite or comparable tools.
• Strong experience building performance reports and analyzing digital marketing data
  .
• Ability to work independently and personally execute marketing activities.
• Strong organizational, communication, attention-to-detail, and follow-through skills.
• Ability to collaborate effectively in a cross-functional/matrixed environment
  .
• Must be authorized to work in the United States on W2
  .

• Experience supporting multiple business units, product lines, or complex marketing organizations.
• Experience working in B2B, healthcare, life sciences, industrial, technical, or similar environments
  .
• Experience coordinating digital initiatives with corporate marketing, communications, commercial, and technology teams.
• Experience bringing digital marketing activities in-house rather than relying…