Digital Marketing Project Manager

Digital Marketing Project Manager

US-NY-Melville

Job : 35224

Type: Full-Time

# of Openings: 1

Category: Marketing

CUSA Melville Headquarters

Canon USA in Melville, NY is currently seeking a Digital Marketing Project Manager (Specialist, Project Mgmt). The Digital Marketing Project Manager serves as the central point of coordination for project planning, resource management, stakeholder communications, risk mitigation, and execution, ensuring seamless delivery of digital campaigns, website initiatives, content programs, and marketing technology enhancements. This role oversees multiple interconnected projects across digital channels, marketing technology platforms, creative operations, customer experience, analytics, and content management.

PMP Certification or in process of certification required.

This position is full time and offers a hybrid work schedule requiring you to be in the office Monday, Tuesday and Wednesday and an option to work from home the remainder of the week (unless a specific business need arises requiring in office attendance on other days). Note that work schedules and office reporting requirements may change from time to time based on business needs.

Develops and tracks project plans and milestones, issues and risks, actual versus planned schedule, and quality metrics. Prepares and maintains detailed project plans, including activities, tasks, assignments, milestones and estimates. Controls project scope and enforces strong project change management process. Owns project issue resolution and risk management. Provides project updates on a consistent basis to various stakeholders about strategy, adjustments, progress, and overall project health.

Coordinates and tracks the project activities of the project team, including implementation vendors, architects, business analysts, Canon staff, and business stakeholders. Ensures consistent application across projects of Canon's system development lifecycle process, including quality processes and turnover to production. Participates in project initiation activities, including definition of project scope & objectives, formation of project teams, development of high level requirements and solution architecture.

Conducts project post implementation reviews to evaluate whether project objectives were met, to determine how effectively the project was run, and to identify areas for future improvement. Participates in project planning and project portfolio management. Receives general instruction from manager on expected work outcomes and exercises good judgment in day-to-day matters. Typically reports to a Manager or Senior Manager, but may report to a senior professional individual contributor when business needs dictate.

• Cross-Functional Collaboration Coordinate efforts across Marketing, Creative, Content, Web Development, Analytics, Product, and IT teams. Facilitate project kickoff meetings, status meetings, and stakeholder reviews. Ensure alignment among all project participants and business stakeholders. Manage communication plans and provide regular project updates.
• Digital Marketing Project Delivery Manage projects related to:
  Website updates and redesigns Email marketing campaigns Digital advertising initiatives SEO and content marketing programs Marketing automation implementations CRM enhancements Digital Asset Management (DAM) initiatives Customer experience improvements Ensure projects align with brand standards and marketing objectives.
• Resource & Vendor Management Coordinate internal resources and external agency partners. Manage project schedules and workload priorities. Track project budgets and expenditures as needed. Support procurement and vendor management activities.
• Risk…