Director, E-Commerce Sales; Remote

Position: Director, E-Commerce Sales (Remote)

Company Overview

Ethos Pet Brands is the parent company of Natural Balance® and Canidae® pet brands. By joining forces under Ethos Pet Brands, these premium pet food brands strengthen their commitment to delivering the highest quality nutrition. We believe in the power of strong brands to connect with pet parents and create meaningful experiences.

Location:

Remote.

Reports to:

Chief Digital and eCommerce Officer.

Role Summary

The Director of E-Commerce will own the Chewy commercial relationship and lead the acceleration of our business within the platform. This leader ensures our brands show up with excellence across merchandising, search, product detail pages, and category storytelling, while influencing retail media strategy through data-backed insights. The role requires a strategic relationship builder who can elevate Chewy engagement from transactional management to a joint, future-focused growth partnership rooted in shared category expansion and consumer outcomes.

Chewy

Leadership & Joint Business Planning

• Own the Chewy P&L, delivering revenue, margin, and autoship growth.
• Drive the commercial operating rhythm for Chewy, including forecasting, inventory and weeks-of-cover management, pricing, promotions, and operational execution, proactively identifying risks and unlocking upside with clear recommendations and action plans.
• Lead and elevate Joint Business Planning (JBP) to define shared growth priorities, category strategy, and long-term value creation, and track and deliver against mutually aligned KPIs across sales, autoship, merchandising, and operational performance.
• Develop a best-in-class annual channel calendar that supports retailer and branded initiatives managing the planning, execution, and performance analysis.
• Elevate conversations from transactional to strategic discussions grounded in consumer insights, brand relevance, and category dynamics.
• Identify and activate innovation and whitespace growth opportunities, partnering with Brand and Innovation teams to assess assortment gaps, build launch plans, and bring new products to market with a strong Chewy-ready commercial and digital shelf strategy.

Digital Shelf & Brand Merchandising Excellence

• Lead the digital shelf experience on Chewy in partnership with content team, including PDP content, brand shops, imagery hierarchy, claims communication, A+ content, taxonomy, and review strategy.
• Ensure product purpose and benefits show up with clarity and consistency at the point of decision.
• Conduct ongoing competitive digital shelf assessments and prioritize actions to drive consumer discovery, conversion, and repeat.

Forecasting, Operational Execution & Value Protection

• Collaborate with Supply Chain to maintain reliable in-stock levels and weeks-of-cover targets.
• Monitor and manage pricing, promotional cadence, and MAP adherence to protect brand equity and margin structure.
• Work with Brand and Finance to identify risks, opportunities, and corrective actions.

Retail Media Influence & Performance Insight (Influence, not ownership)

• Partner with Brand Marketing to guide retail media investment choices, leveraging data from category trends, search behavior, and campaign outcomes.
• Translate performance insights into clear recommendations that improve trial, conversion, and autoship penetration.
• Track incrementality of spend to ensure investment ladders up to meaningful growth outcomes.

Cross-Functional Leadership & Influence

• Connect brand strategy → digital shelf → Chewy execution across Brand, Innovation, and Operations.
• Influence internal teams and agency partners to deliver best-in-class content, merchandising, and sell-in narratives.
• Communicate performance and forward-looking growth recommendations to senior leadership in a clear, commercially grounded narrative.

Minimum Qualifications

• Bachelor’s degree or equivalent required.
• Minimum 3-5 years e-commerce experience in a similar role, including demonstrated knowledge of Chewy, Amazon retail operations and leading annual vendor negotiations.
• Demonstrate both quantitative analytical skills as well as creative problem-solving.
• Strong understanding of various digital shelf analytics and performance dashboard.
• Stro…