Head of Affiliate Marketing; Remote

Head of Affiliate Marketing (Remote Opportunity)

Join us as Head of Affiliate Marketing at Puffy (remote).

6 days ago – Be among the first 25 applicants.

This range is provided by Puffy. Your actual pay will be based on your skills and experience – talk with your recruiter to learn more.

$/yr – $/yr

Position: Head of Affiliate Marketing

Compensation: USD $100,000 – $130,000 per annum + up to 30% Performance Bonus

Total Annual Package: Up to USD $174,100

Location: Remote

Puffy is a top 5 mattress brand in the US, and we're seeking a results-driven Head of Affiliate Marketing to lead our affiliate program strategy and drive significant revenue growth through innovative partnership approaches. This role will be instrumental in expanding our affiliate network and optimizing program performance across the competitive D2C mattress landscape.

You’ll establish and strengthen relationships with affiliate partners, identify unexplored channels, and continuously optimize campaigns to maximize ROI and support our position as an industry leader.

• Own the Affiliate Engine That Drives a Top 5 US Mattress Brand

  You’ll build and scale the affiliate partnerships that fuel millions in revenue. You're not optimizing someone else's strategy—you're architecting the entire program from partner recruitment to performance optimization. You'll negotiate with industry-leading affiliates, identify white-space opportunities, and create the testing frameworks that separate good programs from dominant ones. This is the role where you prove you can build, not just manage.

• Partner with the 1%
  • 🏆 Top 5 Mattress Brand in US with Over $1 Billion USD in Sales
  • 💡 Work with Forbes Council Member CEO
• Embrace Radical Flexibility

  Remote‑first culture with genuine work‑life integration. No commute. No cubicle. Just results. Design your workday around peak performance hours, not arbitrary office schedules. We measure output and impact, not time spent online.

• Become the Go‑To Expert in D2C Sleep Marketing

  The sleep industry is exploding, and affiliate marketing is the battleground where brands win or lose. You'll gain insider knowledge of what drives conversions in this unique space—from content partnerships to PPC affiliates to emerging channels most marketers haven't touched. You'll build a track record that opens doors across the entire D2C ecosystem.

• Proven D2C Expertise: 5+ years of affiliate marketing experience in a B2C e-commerce environment within the North American sleep sector (USA/Canada).
• Proven Success in Onboarding and Scaling Organic Publishers and PPC Affiliate Partners
• Advanced Affiliate Knowledge: In-depth understanding of affiliate marketing channels, attribution models, and performance metrics (EPC, ROAS).
• Data & Analytics
  
  Skills:
  
  Proficiency in market‑leading affiliate tracking tools (e.g., Impact or Partnerize) and secondary platforms (Brand Verity, Similarweb/Ahrefs, or Visual Ping).
• Performance‑Driven Mindset: Demonstrated success in recruiting, activating, and optimizing top affiliates for maximum ROI.
• Negotiation & Communication: Strong background in managing vendor/partner relationships, with excellent written and verbal communication.
• Entrepreneurial Approach: Self‑starter who thrives in fast‑paced, high‑growth environments and can adapt quickly to changing market dynamics.

• Paid Media
  
  Experience:
  
  Familiarity with running and optimizing paid acquisition campaigns in tandem with affiliate initiatives.
• Startup/Scale‑Up Exposure: Past work in a rapidly scaling company, comfortable navigating limited resources and swift pivots.
• Global Market Insight: Experience coordinating with international partners and tailoring campaigns to diverse audiences.

We’re restless, perpetually hungry, and fast‑paced, driven by an unwavering belief that we can outperform any competitor — regardless of their size.

• Be the Owner: We don't hire employees; we welcome owners. You're accountable for results, not activity.
• Execute with Urgency: We thrive in high‑stakes environments by making thoughtful decisions quickly and acting decisively.
• Demand Excellence: We solve the hard…