Senior Digital Marketing Strategist -Startups​/SMB; Remote

Senior Digital Marketing Strategist
-Startups/SMB (Remote US)

Directive is a performance marketing agency focused on B2B companies. We specialize in Customer Generation, an approach that prioritizes SQLs and customers over traditional MQLs. Our services include Paid Media, SEO/Content, CRO, and Video, all designed to help clients reach and exceed their SQL targets.

We’re seeking a forward‑thinking marketer who thrives in fast‑paced environments and is obsessed with performance metrics. In this position you will manage up to seven client accounts, taking full ownership of their performance marketing strategies and outcomes.

• Own the success of SMB clients across all paid, SEO and CRO channels.
• Build and maintain strong, empathetic client relationships.
• Project‑manage client accounts to deliver on strategy and deadlines.
• Provide strategic pitch and ongoing communication to clients.
• Apply deep technical knowledge of Paid Media, SEO, and CRO for tech companies.
• Leverage a strong SaaS background to drive results.
• Deliver high impact in a focused, client‑centric role.
• Bring creative marketing insights and a passion for data‑driven results.

• 2+ years of agency‑side marketing experience.
• 2+ years in performance marketing.
• Brilliant strategist with a T‑shaped skill set.
• World‑class project manager who delivers on time and within budget.
• Willingness to travel when required.

• Base salary: $80,000‑$85,000 (USD) with bonus potential.
• Medical, dental, vision, disability, and life insurance (full coverage for you; 50% employee contribution for dependents).
• Unlimited PTO, paid holidays, birthday off, paid parental leave.
• Employer‑matched 401(k) with 3% match.
• Annual bonus based on tenure.
• Annual anniversary trip to Newport Beach.
• Physical well‑being: gym membership, headspace, therapist access.
• Financial benefits:
  
  Roth 401(k), traditional 401(k).
• Flexible remote‑first work, with optional office in Irvine, CA.

Remote‑first company. Must be based in the US (or have relevant work authorization for Canada, UK, or Australia). Requires reliable internet, laptop (PC or Mac), and use of Zoom & Slack for collaboration.

Directive values inclusion and diversity. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Mid‑Senior level

Full‑time

Marketing and Sales