Social Media Specialist – LinkedIn

Social Media Specialist – Linked In

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The Social Media Specialist (SMS) – Linked In will have a key role in growing our community within Linked In. Reporting to the Messaging Manager and working in collaboration with the Social Media Assistant Manager and Social Media Coordinator, the Linked In SMS is responsible for maintaining Random Acts’ presence and reputation on Linked In. This may include building marketing partnerships, fulfilling partnership content (such as sharing stories with partners), and providing engaging content designed for Linked In.

This role will also work closely with HR/Recruiters, Partnerships, Acts, and other departments to curate a Linked In timeline to produce more connections, volunteers, partners, and supporters.

• Manage and update the Random Acts Linked In following the strategy set by the Social Media Assistant Manager, curating campaigns and messaging to promote various campaigns throughout the year.
• Collaborate with the Social Media Coordinator, Multimedia team, and Digital Marketing team to create any needed assets such as videos, animations, graphics, or landing pages.
• Collaborate with the Social Media Assistant Manager and the Social Media Coordinator to implement a social media strategy and ensure a consistent message is shared with supporters.
• Share Acts stories that are related to partners/high-level donors.
• Collaborate closely with HR, Partnerships, Acts, and other departments to curate a Linked In timeline to produce more connections, partners, and supporters.
• Maintain a proactive approach to engage Random Acts staff within Linked In.
• Track key metrics on Linked In social media accounts and report insights.
• Monitor Linked In trends and developments.
• Keep the Social Media Assistant Manager informed of significant problems that jeopardize the well‑being of the organization or its reputation, including any potential issues, so that it may be escalated to leadership where necessary.
• Attend regular staff and departmental meetings as required.
• Any other projects or duties as requested by the Social Media Assistant Manager.

• Experience in using social media with a focus on Linked In as a public relations tool.
• The ability to work effectively with diverse groups, including staff, supporters, peers, and the public.
• The ability to communicate effectively, both verbally and in writing.
• The ability to work independently as well as collaboratively.
• The ability to manage tasks or projects from ideation through to completion.
• Attention to detail and the ability to prioritize multiple tasks.

Note:

This job description is intended to provide a general overview of the requirements of the position. It is not an exhaustive list of all duties, responsibilities, and qualifications. Random Acts reserves the right to amend and change responsibilities to meet organizational needs as necessary.

This role requires remote working. Applicants must have regular and reliable access to the internet, as well as the motivation to dedicate their time to the organization.

Random Acts is committed to a diverse and inclusive workplace. Random Acts is an equal opportunity employer and does not discriminate based on race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

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