Performance Marketing Specialist; Part-time

Position: Performance Marketing Specialist (Part-time)

Performance Marketing Specialist (Part-Time) Paid Media + SEO + Google Tools + AI Search Remote |Contract 1099 or W-2 | Part-Time Only $35–$40/hour (DOE)

Crazy Good Marketing (CGM) is a national, fully remote marketing agency built for
execution, speed, and results
.

We’re a lean team of experienced marketers who step in, get work done, and deliver measurable impact across multiple client accounts. No fluff. No hand holding. Just smart, disciplined execution.

About Crazy Good Marketing (CGM)

The Role (Part-Time. Multi-Client. Doer.)

We’re looking for a
hands‑on performance marketer
who can confidently manage
multiple client accounts
and
set up, maintain, and optimize Google’s marketing and analytics tools
.

This is a
part‑time, execution‑first role
. You will be in the platforms—launching campaigns, configuring tracking, fixing issues, and optimizing performance. This is not a coordinator or strategy‑only position.

What You’ll Own:
Paid Media Execution

• Build, launch, and optimize campaigns across platforms such as:
  • Facebook & Instagram
  • Tik Tok
  • Google Ads (Search, Display, Retargeting)
• Manage budgets, bids, audiences, creative testing, and optimization

SEO & Search Execution

• Keyword research and intent mapping
• On‑page SEO execution (meta titles, descriptions, structure)
• Local SEO and
  Google Business Profile
  management
• Content and site optimization recommendations
• Adapt strategy for
  AI‑influenced search behavior (SGE, zero‑click, intent‑based discovery)

Google Tools Setup & Management (Critical)

• Google Analytics 4 (GA4)setup, configuration, and troubleshooting
• Google Search Console
  setup, monitoring, and optimization
• Google Tag Manager
  setup, tagging, events, conversions, and debugging
• Conversion tracking across paid platforms
• Data validation and ongoing tracking accuracy

Performance & Optimization

• Monitor KPIs and make data‑driven optimizations
• Run A/B tests, funnels, heatmaps, and CRO experiments
• Use tools like
  SEMRush, Screaming Frog
  , and similar platforms
• Clearly demonstrate ROI and performance improvements to clients

Collaboration & Delivery

• Work with content, design, and video teams to ship creative that converts
• Communicate directly with clients when needed
• Manage priorities across multiple clients without things slipping
• Track time accurately and deliver work on schedule

Required Experience &

Skills:

• 4+ years of
  hands‑on
  SEO and SEM experience
• Proven experience
  running and optimizing paid campaigns
• Strong experience
  setting up and managing Google tools
  , including:
  • Google Analytics 4
  • Google Search Console
  • Google Tag Manager
• Solid understanding of performance marketing and conversion optimization
• Working knowledge of Word Press environments
• Experience managing
  multiple clients simultaneously
• Strong analytical, troubleshooting, and problem‑solving skills
• Highly responsive, organized, and accountable
• Comfortable working independently with minimal oversight
• This is not a typical 8am‑5pm role but expected to respond to clients and address needs during standard business hours

Nice to Have (Not Required):

• Tik Tok Ads experience
• Linked In Ads or Sales Navigator experience
• CRO or landing page optimization experience
• Familiarity with AI search optimization tools or workflows

What This Role Is Not

• Not full‑time
• Not leadership
• Not strategy‑only
• Not a training role

This is for someone who
executes consistently, sets up tracking correctly, and keeps performance moving across multiple accounts
.

Location & Eligibility:

• Strong preference for
  Colorado‑based
  candidates
• Open to candidates inU.S. time zones (PT‑ET)
• Must be authorized to work in the United States
• No offshore candidates or agencies

Why CGM?

• Clear scope and expectations
• Variety of client work
• Flexible part‑time structure
• Performance‑driven culture
• Work that ships and shows results

If you’re a
part‑time performance marketer who can run ads, manage SEO, and properly set up Google’s tracking stack without how‑to guidance
, we want to talk!

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