Associate Vice President Corporate Communications, CenterWell
Bismarck, Burleigh County, North Dakota, 58502, USA
Listed on 2026-01-02
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Marketing / Advertising / PR
Marketing Communications, Branding Specialist / Ambassador -
Management
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Position SummaryThe Associate Vice President of Communications, Center Well, is a strategic leader responsible for shaping, elevating, and protecting the company’s reputation across all stakeholders—employees, patients, providers, partners, and the broader healthcare community. This role oversees Center Well communications strategy, media relations, issues/crisis management, executive communications, M&A communications, internal communications, and brand storytelling for Center Well and its three lines of business — Primary Care, Home, and Pharmacy.
The AVP will be a hands‑on leader who can operate at both the strategic and executive levels, partnering closely with senior executives to drive clear, consistent, and impactful communication.
Develop and lead a team on an integrated communications strategy aligned with company objectives, purpose, and growth priorities.
Serve as a trusted advisor to executive leadership on reputation, messaging, and communications risks and opportunities.
Lead enterprise‑wide narrative development and ensure message cohesion across internal and external channels.
Oversee media relations strategy—including proactive storytelling, reactive media management, and relationship building with healthcare and business press.
Craft communications that position the company as a thought leader in aging well, consumer experience, and clinical excellence.
Manage external PR agencies and ensure strong, measurable results.
Lead crisis communications planning and rapid‑response execution for sensitive healthcare topics (patient issues, operational disruptions, etc.).
Develop and maintain crisis playbooks and serve as a core member of the issues‑response team.
Coach leaders and spokespeople for high‑stakes moments and media interactions.
Elevate the voice of the executive team through compelling narratives, speeches, presentations, and internal messaging.
Oversee internal communications strategy to foster alignment, culture, and clarity across a geographically distributed workforce.
Partner with HR and operations on change management communications.
Manage, mentor, and develop a high‑performing communications team.
Lead cross‑functional collaboration with marketing, HR, operations, and legal.
Establish communications KPIs, reporting, and metrics to track impact.
Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, or related field.
10 years of progressive experience in corporate communications, public affairs, PR, or healthcare communications.
Proven track record in media relations, internal comms, executive comms, and crisis management.
Experience in healthcare (provider, payer, pharma, or healthcare services) strongly preferred.
Exceptional writing, storytelling, strategic thinking, and measurement skills.
Ability to operate in a fast‑paced, high‑growth environment with a mix of strategic and hands‑on responsibilities.
Strong leadership presence and ability to influence senior stakeholders.
Strengthened brand reputation and increased share of voice in healthcare media.
Consistent, clear organizational storytelling that connects strategy to employee engagement and company transformation agenda.
Proactive management of emerging issues and confident, steady leadership during crises.
Engaged and high‑performing communications team
Travel:
While this is a remote position, occasional travel to Humana’s offices for training or meetings may be required.
40
Pay RangeThe compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.
$203,400 – $279,800 per year
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