Senior Manager, Product Marketing – Data Ventures

Position Summary… Are you an experienced Product Marketing professional with experience with digital and in-store field operations? Join Walmart Data Ventures as a Product Marketing Lead and lead the market success of our tech solutions. You’ll use your deep PMM expertise to develop go-to-market strategies, define product positioning, and create compelling marketing campaigns. This important role, reporting to the Director of Product Marketing, can sit within our home office in Bentonville, AR or Hoboken, NJ.

Be part of a team that’s shaping the future of digital health and wellness at Walmart!

• Lead a near‑term launch in a new space for our organization, including competitive landscape analysis, persona identification, core GTM materials and more.
• Identify opportunities to grow product adoption and improve product understanding by conceptualizing, drafting, and overseeing execution of content marketing assets such as case studies, blog posts, pitch materials, and other assets.
• Improve and accelerate our marketing and products by identifying unique selling points (USPs) and use cases through a diverse range of inputs.
• Develop product positioning and messaging that articulates value proposition in multiple marketing and sales assets, including pitch decks, use cases, and other assets.
• Identify market growth opportunities; build data‑driven product marketing strategies and develop business cases working with product teams and sales.
• Manage execution of several new product launches at various life cycles, including alphas, betas and general availability and growth stages.

• Option 1:
  Bachelor’s Degree in Marketing, Business Administration, or related field and 3 years’ experience in Product Marketing, Consulting, or related field. Option 2: 5 years’ experience in Product Marketing, Consulting, or related field.
• Master’s degree (Business, Communications, Marketing, or similar).
• 5+ years of experience in Product Marketing with go‑to‑market strategy.
• 2 years’ of Product Marketing Experience with an understanding of field operations OR a background in the digital and physical store execution and distribution space.
• Great interviewer, and empathetic collaborator, coupled with the ability to simplify complex statements, ensuring clear messaging across the organization.
• A solid Product Marketing background:
  Experience in product marketing, specifically within tech, B2B, and health and wellness industries, complemented by experience in launching multiple products.
• Flexible and adaptive mindset: A quick learner with experience working in fast‑paced environments (e.g., consulting, startups) who is open to growing with a new organization.

• Option 1:
  Bachelor’s Degree in Marketing, Business Administration, or related field and 3 years’ experience in Marketing, Business Administration, or related field.
• Option 2: 6 years’ experience in Marketing, Business Administration, or related field.

• Masters:
  Business Administration.

Location:

Bentonville, Arkansas (US‑09401) or Hoboken, New Jersey (US‑10279).
Annual salary range: $90,000.00 – $ (Bentonville) or $ – $ (Hoboken). Additional compensation includes annual or quarterly performance bonuses and stock options.

Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company‑paid life insurance. Paid time off includes PTO (including sick leave), parental leave, family care leave, bereavement, jury duty and voting. Other benefits include short‑term and long‑term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

Live Better U is a Walmart‑paid education benefit program for full‑time and part‑time associates. Programs range from high school completion to bachelor’s degrees, including English Language Learning and short‑form certificates. Tuition, books and fees are fully paid by Walmart.

Walmart and its subsidiaries are committed to maintaining a drug‑free workplace and have a no‑tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.