Online & Social Media Specialist in Branding

Line of Service

Internal Firm Services

Not Applicable

IFS - Human Capital (HC)

Associate

• Develop and implement the employer branding strategy for online and social media at PwC Switzerland.
• Develop and execute employer branding strategies by positioning PwC Switzerland on social media platforms that are relevant to our key target groups (e.g. Linked In, Tik Tok, Instagram, PwC’s career blog etc.).
• Manage social communities, build engagement and create inspiring content for our social media channels.
• Develop and maintain PwC’s career site by working hands‑on with our CMS.
• Plan, execute and analyse digital marketing campaigns for our strategic target groups throughout the full cycle from creation to reporting.
• Create content such as storyboards, photos and videos while also collaborating closely with external agencies.

• University or university of applied sciences degree.
• Preferably gained 1-2 years of experience in an advertising agency or professional services firm in social media employer branding communications or digital marketing and profound knowledge e.g. in the areas of Google Analytics, CMS, video editing, Photoshop etc.
• Demonstrate creativity and innovation while thinking outside the box with a positive mindset and taking on self‑leadership to drive forward initiatives.
• Ability to work conceptually as well as operationally, with a deep understanding of social voice, project management and analytical skills.
• Structured, service‑oriented and dedicated team player with a natural ability to juggle multiple projects at the same time with high‑quality standards.
• Fluent in English and German / or French and excellent verbal and written communication skills.

Marketing, Photography, Facebook Advertising, Hootsuite, Social Listening, SEO, Web Design, Adobe Photoshop, Social Media Management, Copywriting, Word Press, Writing Skills

Accepting Feedback;
Active Listening;
Applicant Tracking System;
Behavioral Interviewing;
Campus Placement;
Candidate Management;
Candidate Selection;
Candidate Sourcing;
Communication;
Contract Negotiation;
Direct Recruiting;
Emotional Regulation;
Empathy;
Employee Referral Programs;
End‑to‑End Recruitment;
Escalation Management;
Faculty Relations;
Hiring Management;
Hiring Manager Liaison;
Inclusion;
Intake Interviews;
Intellectual Curiosity;
Internet Recruiting;
Interview Scheduling; 25 more.

Full-Time

years

1