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Performance Marketing Coordinator
Remote / Online - Candidates ideally in
New Haven, New Haven County, Connecticut, 06540, USA
Listed on 2026-01-07
New Haven, New Haven County, Connecticut, 06540, USA
Listing for:
SalaryGuide
Remote/Work from Home
position Listed on 2026-01-07
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Social Media Marketing
Job Description & How to Apply Below
Responsibilities
- Manage paid media campaigns including Search, Social, Display, and Video
- Build, monitor and optimize campaigns with attention to detail, including targeting strategy, bid and budget management, ad copy creation and messaging strategy, landing page experience, and A/B testing
- Report on campaign performance and provide insights and strategic recommendations for performance improvement
- Collaborate with Account Management, Strategy, Analytics, and UX internal teams
- Build digital media campaigns and support day-to-day campaign management and optimizations
- Manage, monitor & communicate pacing and performance for selected clients
- Generate ad mock-ups for internal & client review
- Use reporting, analytics, and trend tools to keep a pulse on performance and optimization opportunities, offering related insights and recommendations
- 0-1+ years of agency/in‑house performance marketing experience
- 0-1+ years of experience working in ad consoles such as Google Ads, Meta, etc. Familiarity with paid search and paid social is strongly preferred.
- Outstanding organizational and time management skills and the ability to handle multiple projects while meeting deadlines
- Excellent verbal and written communication skills and the ability to work both individually and in a team environment – strong ability to articulate and document findings and recommendations
- 0-1+ years of experience in campaign planning and activation (Search, Social, Display, Video, etc.)
- Familiarity with tagging platforms (Google Tag Manager, Tealium etc.)
- Familiarity with CRO and/or SEO is a plus
- Experience in campaign planning and activation (Search, Social, Display, Video, etc.)
- Familiarity with tagging platforms (Google Tag Manager, Tealium etc.)
- Familiarity with CRO and/or SEO is a plus
- Healthcare, Dental & Vision Insurance, Theo covers 75%
- Matching 401K - 100% up to 4%
- Unlimited PTO
- Maternity/Paternity benefits
- Remote work support
- Complementary supplemental insurance
- Unlimited volunteer time
- Charity matching
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