Associate, Brand Sponsorship & Experiential

Associate, Brand Sponsorship & Experiential

Join Humana’s Brand Sponsorship & Experiential Team to shape the company's brand presence and deepen relationships across communities nationwide. This remote position offers a competitive salary, an inclusive culture that puts health first, and opportunities for growth.

• Plan and execute brand experience campaigns, events, and programs to engage audiences and build loyalty.
• Monitor campaign performance, analyze metrics, and recommend improvements.
• Manage budgets, timelines, and deliverables for successful activations.
• Oversee and enhance the sponsorship governance process.
• Collaborate with cross‑functional teams and external partners to bring innovative ideas to life.
• Support creative development and strategic planning for brand activations.
• Ensure initiatives align with brand strategy and compliance standards.

• Bachelor’s degree.
• 3+ years of experience in marketing, brand, experiential, or related fields.
• Proven ability to plan and execute brand activations, campaigns, and events that drive engagement and brand loyalty.
• Strong understanding of modern marketing tactics, including digital, content, and experiential strategies.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and familiarity with marketing performance metrics.
• Ability to thrive in an agile environment and manage and prioritize diverse projects.
• Demonstrated ability to work virtually, be self‑directed and motivated, and meet deadlines.
• Strong interpersonal, oral, and written communication skills.
• Excellent project management and organizational skills with attention to detail.

• Experience managing sponsor ships, partnerships, and brand activations in healthcare, insurance, or other regulated industries.
• Exposure to campaign briefing, reporting, and optimization processes.
• Experience working in cross‑functional teams and fast‑paced environments.
• Background in creative development, strategic planning, or experiential storytelling.

• Health benefits effective day 1.
• Paid time off, holidays, volunteer time, and jury duty pay.
• Recognition pay.
• 401(k) retirement savings plan with employer match.
• Tuition assistance.
• Scholarships for eligible dependents.
• Parental and caregiver leave.
• Employee charity matching program.
• Network Resource Groups (NRGs).
• Career development opportunities.

Base pay range: $71,100 – $97,800 per year. 40 hours per week.

01‑08‑2026

Humana is an equal opportunity employer. We do not discriminate against employees or applicants for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. We comply with the Rehabilitation Act, Section 503, and VEVRAA, and make all employment decisions based on valid job requirements.

Internet service for home or hybrid employees must meet specified speed requirements. Occasional travel to Humana’s offices may be required.