Performance Marketing Manager
Town of Italy, Penn Yan, Yates County, New York, 14527, USA
Listed on 2026-01-12
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Marketing / Advertising / PR
Digital Marketing, SEO, Social Media Marketing, Marketing Manager -
IT/Tech
Digital Marketing, SEO, Social Media Marketing
Every Watch is a forward-thinking technology company, positioned in the field of luxury watches. The company provides data insights regarding multiple facets of the watch market, for the benefit of watch enthusiasts, collectors, retailers and major watch brands. By leveraging AI, advanced analytics, and proprietary digital tools, Every Watch delivers market transparency, empowering users to make informed purchasing, investment and strategic decisions in the luxury watch space.
Position OverviewWe are seeking a Digital Performance Marketing Manager to lead our paid media, growth, and acquisition efforts across multiple digital channels. This individual will play a key role in optimizing Every Watch's marketing strategies to drive customer acquisition, engagement, and retention. The ideal candidate is data-driven, results-oriented, and passionate about leveraging digital marketing to scale an innovative technology platform within the luxury watch industry.
BasePay Range
$1,000.00/yr – $2,000.00/yr
Key Responsibilities- Develop and execute multi-channel digital marketing campaigns across paid search, social media, and display marketing to drive customer acquisition and revenue growth.
- Optimize search engine marketing (Google Ads, etc.) and organic search performance to enhance visibility and drive traffic.
- Manage and optimize paid social campaigns (Meta, Linked In, etc.) and remarketing efforts to improve engagement and conversion rates.
- Track, measure, and analyze key performance metrics using Google Analytics, CRM, and marketing automation tools, ensuring continuous optimization.
- Develop A/B testing strategies for landing pages, ads, and website elements to maximize conversions.
- Oversee digital marketing budgets, ensuring optimal allocation of resources to maximize ROI.
- Work closely with content, product, and sales teams to align marketing initiatives with business goals.
- Stay updated on industry trends, competitive landscape, and emerging digital marketing technologies to refine strategies.
- Bachelor's degree in Business Management, Marketing & Communications, or a related area of study.
- 2+ years of experience in digital marketing, performance marketing, or growth marketing, preferably within an e-commerce, SaaS, or technology-driven platform.
- Strong expertise in paid media, Google Ads, Facebook Ads, and programmatic advertising.
- Proficiency in Google Analytics, Google Tag Manager, and marketing automation platforms (Hub Spot, Marketo, etc.).
- Experience with SEO, SEM, and conversion rate optimization (CRO).
- Excellent analytical skills with the ability to interpret data, generate insights, and make data-driven decisions.
- Strong project management skills with the ability to handle multiple campaigns simultaneously.
- Experience in a startup or the venture capital space is a plus.
- Excellent level of spoken and written English is a MUST.
- Passion for luxury watches and the broader collector ecosystem is a plus.
- Competitive Salary: USD salary based on skills and expertise brought to the role.
- Professional Development:
Ample room for growth and development in a dynamic and rapidly growing company. - Exposure to Diverse Team:
Opportunity to work with a diverse team and gain broad insights. - Remote Work Opportunity:
Flexible work environment with the option to work from anywhere.
Associate
Employment TypeFull-time
Job FunctionMarketing
IndustriesIT Services and IT Consulting
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