Senior Campaign Marketing Manager - SiliconExpert

Position

Senior Campaign Marketing Manager - Silicon Expert

Arrow Electronics is seeking a highly motivated and experienced Senior Marketing Manager to join our dynamic Arrow Supply Chain marketing team, with a dedicated focus on supporting Silicon Expert. This role is pivotal in driving the success of marketing campaigns targeted at supply chain professionals, engineers, and compliance managers. The ideal candidate will be responsible for developing and executing a comprehensive campaign calendar, including content creation, promotional strategies, and overall campaign planning.

• Create and manage a detailed campaign calendar that aligns with Silicon Expert’s product roadmap, industry events, and typical industry cycles.
• Develop compelling content, promotional strategies, and marketing plans to drive lead generation and brand awareness.
• Ensure campaigns are tailored to the needs of supply chain professionals, engineers, and compliance managers.

• Oversee the end-to-end execution of marketing campaigns, ensuring timely delivery and alignment with strategic goals.
• Collaborate with cross-functional teams, including product management, sales, and the broader marketing team, to ensure campaign success.

• Leverage data analytics to measure campaign performance and ROI.
• Continuously optimize campaigns based on insights and feedback to improve effectiveness.
• Monitor industry trends and competitor activities to inform marketing strategies.

• Work closely with the Arrow Supply Chain marketing team to ensure alignment and consistency across all marketing efforts.
• Communicate campaign results and insights to stakeholders, providing actionable recommendations for future initiatives.

• Bachelor’s degree in Marketing, Business, or a related field.
• 10+ years of experience in marketing, with a focus on campaign management and lead generation.
• Proven track record of developing and executing successful marketing campaigns.
• Strong project management skills with exceptional attention to detail.
• Data-driven mindset with experience in measuring ROI and using analytics tools.
• Excellent communication and collaboration skills.
• Familiarity with the supply chain, engineering, or compliance industries is a plus.
• Required experience with Hub Spot & Salesforce.

Hybrid:
Tuesday, Wednesday, Thursday required office days for Panorama Office site;
Monday, Friday-work from home.

• Medical, Dental, Vision Insurance
• 401k, With Matching Contributions
• Short-Term/Long-Term Disability Insurance
• Health Savings Account (HSA)/Health Reimbursement Account (HRA) Options
• Paid Time Off (including sick, holiday, vacation, etc.)
• Tuition Reimbursement
• Growth Opportunities
• Discounted RTD Passes, with convenient office location off RTD Light Rail (Dry Creek Exit)
• On-site Café with Catering Option for Busy Lifestyles
• 24/7/365 On-site Gym and Lockers, Free for Use to All Employees!
• Bike Racks
• And more!

$ - $

Actual compensation offer to candidate may vary from posted hiring range based upon geographic location, work experience, education, and/or skill level. The pay ratio between base pay and target incentive (if applicable) will be finalized at offer.

US-CO-Denver, Colorado (Panorama Arrow Building)

Full time

Marketing and Communications

Arrow is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, gender, age, sexual orientation, gender identity, national origin, veteran or disability status. (Arrow EEO/AAP policy)