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Programmatic Activation Specialist - Digital; Remote
Remote / Online - Candidates ideally in
Durham, Durham County, North Carolina, 27703, USA
Listed on 2026-01-16
Durham, Durham County, North Carolina, 27703, USA
Listing for:
IQVIA
Remote/Work from Home
position Listed on 2026-01-16
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing
Job Description & How to Apply Below
Employer Industry: Life Sciences and Healthcare
Why consider this job opportunity:- Salary up to $124,000
- Opportunity for career advancement and growth within the organization
- Supportive and collaborative work environment
- Engage in innovative programmatic advertising strategies to drive real results
- Work in a fast-paced and dynamic environment with shifting priorities
- Chance to make a significant impact on client satisfaction and campaign performance
- Oversee the end-to-end technical setup, pacing, and launch of programmatic campaigns
- Actively monitor campaign performance and make real-time adjustments to maximize outcomes
- Execute advanced bidding strategies and deliver actionable insights to clients
- Investigate and troubleshoot technical issues related to ad serving and data discrepancies
- Partner with Account Management to inform and consult on strategic optimization strategies
- Bachelor’s degree preferred in business, marketing, analytics, or a related field
- 3+ years of experience in a hands‑on programmatic trading role optimizing campaigns
- Experience with DSPs such as Free Wheel, Stack Adapt, The Trade Desk, and Amazon
- Advanced working knowledge of Excel, including Pivot Tables and VLOOKUPs
- Excellent communication skills with the ability to translate programmatic concepts for clients
- Deep understanding of the programmatic advertising ecosystem, including bidding strategies and data flows
- Exceptionally organized and proactive with a strategic mindset
- Experience collaborating cross-functionally with Account Management, Sales, and Product Teams
- Passionate about programmatic advertising and driven with natural curiosity
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