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Vice President, Marketing Excellence & Transformation, Bay Area; Remote

Remote / Online - Candidates ideally in
Sunnyvale, Santa Clara County, California, 94087, USA
Listing for: CrowdStrike, Inc.
Full Time, Remote/Work from Home position
Listed on 2026-01-17
Job specializations:
  • Marketing / Advertising / PR
    Marketing Manager
  • Management
Job Description & How to Apply Below
Position: Vice President, Marketing Excellence & Transformation, Bay Area (Remote)

Crowd Strike, Inc.

Full time

R25795

As a global leader in cybersecurity, Crowd Strike protects the people, processes and technologies that drive modern organizations. Since 2011, our mission hasn't changed — we're here to stop breaches, and we've redefined modern security with the world's most advanced AI-native platform. Our customers span all industries, and they count on Crowd Strike to keep their businesses running, their communities safe and their lives moving forward.

We're also a mission-driven company. We cultivate a culture that gives every Crowd Striker both the flexibility and autonomy to own their careers. We're always looking to add talented Crowd Strikers to the team who have limitless passion, a relentless focus on innovation and a fanatical commitment to our customers, our community and each other. Ready to join a mission that matters?

The future of cybersecurity starts with you.

About the Role

The Vice President, Marketing Excellence & Transformation is a strategic leader responsible for driving the evolution of Crowd Strike's global marketing organization through data‑driven insight, cross‑functional planning, and AI‑powered transformation. A direct report to the Chief Marketing Officer, this global role will serve as a Marketing Center of Excellence to define and operationalize the strategic frameworks, tools, and processes that accelerate go‑to‑market performance, unify brand‑to‑demand execution, and enable marketing excellence across the portfolio.

Location:

San Francisco Bay Area (preferred)

What You'll Do Strategic Planning & Frameworks
  • Lead annual and quarterly marketing planning processes (AOP, EQ , BOD) to align marketing objectives with corporate growth priorities.
  • Build and evolve cross‑portfolio frameworks that connect brand, demand generation, campaigns, and launch strategies.
  • Develop and manage a 3‑year roadmap to guide marketing transformation and capability development.
Insights & Analytics
  • Lead the development and analysis of marketing KPIs, ROI dashboards, and performance insights that inform decision‑making.
  • Lead Voice of the Customer programs and platform strategies that drive “land and expand” motions.
  • Partner with finance and operations to ensure marketing investments are optimized for impact and efficiency.
AI Innovation & Transformation
  • Champion the adoption of AI and advanced analytics to modernize marketing processes, personalization, and measurement.
  • Lead change management initiatives focused on upskilling teams, reimagining workflows, and integrating new technologies.
  • Serve as the executive sponsor for AI transformation within marketing — ensuring alignment to Crowd Strike's broader innovation strategy.
Strategic Initiatives & Operational Integration
  • Act as an incubator for new marketing programs, pilots, and innovation initiatives.
  • Drive operational excellence and integration across M&A activities, ensuring seamless marketing alignment post‑acquisition.
  • Establish governance and process frameworks to improve efficiency, agility, and collaboration across global marketing.
Cross-Marketing Enablement & Culture
  • Lead internal marketing communications to strengthen alignment, transparency, and engagement.
  • Partner with the CMO and HR to drive marketing career and skills development programs.
  • Foster a culture of innovation, and continuous improvement across all levels of the marketing organization.
What You'll Need
  • 15+ years of progressive marketing leadership experience, including 5+ years in a strategic or transformation‑focused role. Prior CMO experience is a plus.
  • Proven ability to lead cross‑functional strategy, planning, and operational excellence in a high‑growth global organization. Highly collaborative and able to connect dots across marketing functions and cross‑functional teams.
  • Deep expertise in marketing analytics, performance measurement, and an intellectual curiosity to chart the course and lead AI‑driven marketing transformation.
  • Exceptional leadership, communication, and change management skills.
  • Experience with in B2B high performance organizations across cybersecurity, SaaS, or enterprise technology strongly preferred.

Crowd Strike, Inc. is committed to equal pay for…

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