Senior Marketing Manager - REMOTE

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Marketing Manager - REMOTE. In this role, you will have the opportunity to shape the marketing strategies for a critical product aimed at aiding individuals as they transition to Medicare. Your creativity and strategic approach will play a vital part in building a recognizable brand and achieving measurable growth in traffic and engagement.

Emphasizing collaboration and innovative marketing techniques, you will navigate the complexities of the Medicare ecosystem while making a substantial impact in the lives of our users. This is a unique chance to drive a new project from inception to success in a dynamic industry.

• Drive Business-to-Consumer Traffic through innovative marketing strategies.
• Develop and manage a comprehensive social media strategy.
• Conduct user research to understand and engage with Medicare beneficiaries.
• Establish partnerships to enhance brand credibility and visibility.
• Oversee website strategy and optimization to boost user engagement.
• Monitor competitors to identify gaps and opportunities in the market.
• Create a dynamic Marketing Playbook with diverse marketing materials.
• Utilize Hubspot to manage customer relationships and track leads.
• Ensure compliance with Medicare marketing regulations.

• 5+ years of marketing experience, preferably in healthcare targeting older demographics.
• Strong knowledge of Medicare products and regulations.
• Exceptional writing and communication skills.
• Proven track record on social media, engaging with audiences aged 60+.
• Data-driven approach to marketing decisions and strategy adjustments.
• Creativity in problem-solving and marketing solutions.
• Collaborative mindset with the ability to accept constructive feedback.
• Adaptable and resourceful, with excellent business acumen.
• Proactive attitude with a hands-on approach towards projects.

• Competitive salary range of $115,000 - $135,000.
• Opportunities for remote work across various states.
• Continuous evolution towards a diverse and inclusive workplace.
• Access to employee benefits focused on personal and career growth.
• Supportive team environment that values collaboration and innovation.

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Data Privacy Notice:
By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.