Marketing & Business Development Adviser - Corporate

We have a well-established global M&BD and Communications team, which supports the firm on a wide range of business development, client relationship management and reputational activities. The team is divided into several key areas including Practice M&BD, Sector M&BD, Client Development and Industry M&BD, Corporate Communications, which comprises Public Relations, Brand, Design, Events, and Digital;
Pitches, Pursuits and Business Intelligence; and M&BD Operations & Systems.

Working Hours:

35 hours per week, 9:30am to 5:30pm but additional hours may be required. We are happy to consider agile and flexible working patterns. Our approach to hybrid working allows for up to 40% of time working from home and 60% working in the office; please contact a member of the recruitment team to discuss further.

Role Overview:
We need a capable and enthusiastic adviser to support the M&BD Managers and BD and marketing activities for the Corporate transactional practice. This will include working with our M&A, Private Equity (including Secondaries, Growth Equity & Venture Capital) and Investment Funds teams – a broad remit across some fast‑paced and exciting areas of law. The role will encompass the full range of business development and marketing activities including client targeting and cross‑selling;

pitching, credentials and other marketing collateral; event management; client/sector and competitor analysis; profile raising and marketing campaigns including communications such as directory submissions, deal reporting, online content (intranet and ), and BD evaluation and reporting. Specific duties or responsibilities may be reviewed from time to time to reflect changes in personnel and management structure, staff location or services. All members of the firm participate in our Responsible Business program.

• Coordinate pitches and promote pitching best practice. This will also involve working with the Global Pitch Team and other Practice, Sector and Regional M&BD team members, providing relevant practice input to other pitches and credentials.
• Support the broader global M&BD practice teams with practice group information and credentials requests.
• Working with M&BD practice area leads to develop and maintain strong standard credentials and bespoke materials, including client presentations.
• Collate and maintain information on the firm wide Global Pitch System (Sales Force); monitor success rates and make recommendations for improvements.
• Identify, undertake and maintain post pitch feedback where appropriate.

• Work with the practices on client targeting initiatives and analysis.
• Help the practices on client relationship management initiatives.

• Collate information and maintain deal information, pitches/proposals, credentials, intranet/web content, etc.
• Maintain and regularly analyse key M&BD information systems and library of materials centrally including the pitch log, intranet, , credentials, Intro Hive and Finance Hub.
• Liaise and work closely with the Knowledge Lawyers to leverage know how and identify appropriate communications and M&BD opportunities through our knowledge and thought leadership platform – Our Thinking.
• Encourage full and effective use of the firm's CRM database (Inter Action).
• Provide input and support on the firm's experience management platform (Foundation).

• Co‑ordinate client events/seminars/webinars/podcasts in conjunction with the Events team and Knowledge Lawyers, acting as an 'Account Coordinator' for internal clients, and including full and effective use of the firm's event email marketing system (iPublish).
• Draft, review and update practice area entries in directories, award submissions and legal supplements.
• Contribute to the firm's deal reporting process, ensuring Hogan Lovells is accurately represented in Mergermarket, Bloomberg and LSEG league tables.
• Write, edit and produce marketing communications including e.g. credentials statements, presentations, brochures, internal and external alerts, newsletters, Corporate Linked In posts, event invitations and web copy.
• Liaise and…