Head of Marketing Job Singapore,Marketing / Advertising / PR

Company Overview

Join us on our mission to elevate customer experiences for people around the world. As a member of the Everise family, you will be part of a global experience company that believes in being people-first, celebrating diversity and incubating innovation. Our dedication to our purpose and people is being recognized by our employees and the industry. Our 4.6/5 rating on Glassdoor and our shiny, growing wall of Best Place to Work awards is a testament to our investment in our culture.

Through the power of diversity, we celebrate all cultures for their uniqueness and strengths. With 13 centers around the world and a robust work at home program, we believe great things happen when we work with people who think differently from us. Find a job you’ll love today!

Position Summary

As the Head of Marketing, you will be a key member who will direct and oversee the Marketing department. You will design, implement, and monitor effective marketing strategies that align with business goals. The ideal candidate has a solid Marketing background and work experience managing a variety of projects end-to-end, including paid advertising and digital marketing campaigns.

As the Marketing Leader, you will also develop analytical methods to assess the performance of the marketing initiatives to allow for optimization based on proven successes.

Principle Accountabilities (Key Result Areas)

Use market research, customer insights and competitive intelligence to understand company, product, and competitor positioning in the market
Partner with company leaders to develop unique company and brand positioning in market and evolve marketing strategy and product development based on market demand
Leverage understanding of market position to develop strategic marketing plan for the company
Develop a process to track and document market and competitor developments across business lines and keep company informed/educated on all developments
Be quantitative in your approach, always thinking about understanding the impact of your initiatives and using such data for decision making
Develop annual marketing plan based on key corporate and product goals, while being nimble enough to evolve plan based on market and product dynamics
Ability to collaborate closely with other teams, including sales, product, data and operations, and analytics teams to leverage all company knowledge.
Partner with the VP of PR/Brand to ensure message consistency
Develop and manage regional marketing team to ensure effective plan and project scope, timeline, budget, and implementation with key stakeholders.
Prepare regular reports and presentations on marketing metrics
Conduct market analysis to identify challenges and opportunities for growth
Engage and respond to inbound media inquiries and requests
Provide primary oversight of corporate website
Proactive engagement internally with Sales and other teams within the business, to ensure delivery of value proposition for each customer
Develop collateral that equips the sales teams with the content, tools, knowledge, and skills required to optimize client and prospect interactions

Attribute & Attitudes

Excellent written and verbal communications skills, with the ability to sell ideas to cross-functional partners and present strategies to executive leadership
Ability to handle multiple projects and thrive in a very dynamic environment
Excellent research,…