Marketing and Business Development Manager – Consumer and Sports, Media and Entertainment Secto

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Marketing and Business Development Manager – Consumer and Sports, Media and Entertainment Sectors – 6 Months Fixed Term Contract

London

Marketing and Business Development

We have a well-established global Marketing and Development (M&BD) team, which supports the firm on a wide range of business development, marketing and client relationship management activities.

The team is divided into a number of key areas: including practice M&BD, clients and markets covering sector M&BD, pitches and pursuits, which manage strategic global and regional pitches; corporate communications, which comprises public relations, brand, design, events, and digital; and campaigns and projects. There are also regional M&BD teams in the Americas, Continental Europe, Asia and South Africa with who this role will interact.

35 hours per week, 9:30am to 5:30pm but additional hours may be required. We are happy to consider agile and flexible working patterns. Our approach to hybrid working allows for up to 40% of time working from home and 60% working in the office,please contact a member of the recruitment team to discuss further.

The position will be based in our London office where the Manager will help to frame, drive, and execute the marketing strategy and support business development for the sectors globally, as well as internal and external profile-raising initiatives. They will be expected to build strong working relationships with the Sector Heads, key partners, and members of our global M&BD team.

Specific duties or responsibilities may be reviewed from time to time to reflect changes in personnel and management structure, staff location or services. All members of the firm participate in our Responsible Business program.

• Work with the Sector Heads and Sector Team Leads to develop and implement sector goals, initiatives, and strategies for growth efforts for key clients.
• Contribute to integrated campaigns and thought leadership to help raise internal and external profile and awareness, including with existing and potential clients.
• Drive regional and global initiatives and thought leadership for the sector to raise internal and external profile and awareness.
• Assist with the creation and publication of thought leadership and other publications.
• Handle directory and award submissions.
• Read industry, legal, and business publications to stay on top of trends that may impact the energy sector and energy transition, and to identify promotional opportunities.
• Supporting the implementation of the business plans for the energy sector.

• Cultivate a deep understanding of the areas of expertise and client needs across the sectors.
• Manage, support, and draft responses to RFPs and strategic pitch opportunities for the sectors.
• Evaluate sector strengths and conduct research on existing and prospective clients, competitor activity, and industry or market trends to aid in the development of marketing plans, pitches, presentations, and proposals.
• Liaise with global Pitches and Pursuits team to provide input to other focused sector, practice, or firmwide pitches.
• Create and maintain a suite of standard targeted marketing materials, including credentials documents and experience lists.
• Provide support on other strategic business development and promotional initiatives as needed.
• In conjunction with the Client Development team, ensure that client relationship management principles and best practices are adopted across the sector.
• Identify cross-selling opportunities within existing sector group, practice group and firm clients and work with business development team and attorneys to expand client relationships.

• Plan and manage the implementation of marketing communications programs and events in support of the sectors business development plans, including flagship events across the each sector as well as smaller seminars and receptions, including but not limited to mailing list creation, client…