Marketing Specialist

About us     Talent Garden is a leading digital skills academy in Europe  , empowering individuals and organizations to thrive in the innovation ecosystem through diverse learning experiences. With  online  ,  offline  , and  hybrid courses  ,  corporate programs   and  work and events spaces   we offer an unparalleled vision to combine work life and learning.
Founded in Italy in 2011  , Talent Garden has trained over  25,000 professionals   in digital skills and business innovation, developed tailored corporate education programs for Fortune 500 companies, and built a network of  11 campuses   in  4 countries  , hosting over  4,500 innovators from startups  ,  corporate labs  ,  investors  , and  SMEs  .
The role    We are on the lookout for a  Marketing Specialist   to join our Academy, focused on Talent Garden’s educational and innovation offering across  B2C   and  B2B2C  .
In this role, your mission will be  to connect Product and Market—shaping clear narratives, validating opportunities through structured analysis, and supporting go-to-market initiatives to drive commercial impact and reinforce our brand positioning  .
Responsibilities      Contribute to product positioning and messaging across the Academy portfolio, ensuring coherence across channels and target segments.
Develop high-quality commercial materials, maintaining clarity, consistency, and alignment with the overall narrative.
Partner with Product and Sales to translate features, learning outcomes, and differentiators into strong and commercially effective value propositions.
Conduct structured market and competitor analysis, leveraging AI tools to identify trends, benchmark positioning, and uncover opportunity areas.
Support go‑to‑market execution for new launches and special projects, preparing core messaging and enabling materials for internal teams.
Maintain and continuously update product documentation and internal knowledge assets, ensuring accessibility and accuracy of information.
Track key performance indicators and support impact reporting, contributing to the evaluation of product performance and marketing effectiveness.
About you    Ideally, you are a  Product Marketing    professional with a strategic mindset and strong execution skills  , comfortable operating in a dynamic and cross‑functional environment and motivated to grow in scope and impact.
Have 3+ years of relevant professional experience, ideally spanning Product Marketing, Strategy, or coordination roles in Creative or Digital Agencies.
Bring a pragmatic, data‑informed approach to decision‑making and prioritization, using insights and evidence to focus efforts on the highest‑impact opportunities.
Show strong proficiency in using AI not only for content creation, but as a research assistant to validate, analyze, and rapidly synthesize market insights.
Combine analytical and creative thinking, feeling equally comfortable working with data to validate markets and opportunities, and with storytelling to build compelling product and brand narratives.
Are execution‑oriented, able to translate strategic vision into operational delivery, manage budgets, and measure ROI.
Show solid stakeholder management skills, aligning and guiding cross‑functional teams and external partners toward shared objectives.
Are fluent in both Italian (native level) and English, written and spoken.
You are either based in Milan or can easily reach it.
Tools you’ll work with    You will work with a mix of product marketing, analytics, automation, and content tools. Prior experience with tools such as  Typeform  ,  Hub Spot  ,  GA4  ,  Microsoft Clarity  ,  Canva  , workflow automation platforms (e.g.  Zapier  ,  Make  ,  n8n  ), AI assistants (e.g.  Gemini  ), and content production tools like  Riverside.fm   is highly valued.
Perks and benefits      Hybrid working environment, combining regular in‑person work on a weekly basis with remote flexibility.
Access to all our co‑working spaces across Europe.
Free access to all our Master courses.
Meal vouchers and a €1,000 welfare budget to spend as you like.
Mum&Dad policy offering (even more) flexible remote work options for expecting parents, a €1,000…