Digital Marketing Specialist Remote

Enhance your digital marketing career as a Digital Marketing and Content Specialist, primarily remote with occasional in-office days in Mississauga. Focus on brand storytelling, content writing, and marketing communications to drive audience engagement.

This role, supporting the Digital Engagement Manager, emphasizes content creation, campaign optimization, and brand visibility. You will lead the writing of diverse marketing materials and optimize email marketing efforts while aligning with the brand's voice and mission through strategic communication. Your expertise will shape lead generation and enhance marketing initiatives.

Key Responsibilities:

• Lead writing and editing of marketing content

• Create and optimize email marketing campaigns

• Draft and support press releases and corporate communications

• Plan and optimize paid advertising campaigns

• Conduct keyword research and support SEO initiatives

Requirements:

• 3+ years of content writing experience

• Experience with paid media campaigns and email marketing

• Familiarity with SEO and keyword best practices

• Proficiency in Google Analytics and email tools

• Strong organizational skills for managing priorities

Utilize your digital marketing skills to elevate brand engagement and visibility in the hybrid work environment.
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