E-commerce Email Marketing Specialist

About the Role

Checkpoint One Apparel is Canada's leading source for blank apparel and direct‑to‑film transfers. We operate 12 e‑commerce websites serving both B2B and B2C customers — from small business owners to large‑scale decorators — and email is one of our most important growth channels.

We’re looking for an Email Marketing Specialist who can own the channel end to end: design, build, send, and optimize. This isn’t a one‑brand, one‑audience role. You’ll be managing campaigns and automations across a diverse portfolio of sites, switching context between B2B and B2C audiences, and keeping quality consistent across all of them.

• Build and manage email campaigns across 12 websites using Klaviyo and Mailchimp
• Design emails, homepage banners, and supporting creative assets that are on‑brand and conversion‑focused
• Set up and maintain automated flows (welcome series, abandoned cart, post‑purchase, win‑back, and more)
• Execute adhoc campaigns for promotions, product launches, and seasonal moments
• Segment audiences effectively for both B2B and B2C sends
• Maintain account health across all sending platforms, including list hygiene, suppression management, and deliverability monitoring

• Minimum 2 years of hands‑on email marketing experience (required)
• Proficiency in both Klaviyo and Mailchimp (required)
• Solid graphic design skills (Canva is preferred)
• Experience building and optimizing automated flows, not just one‑off sends
• Comfort working across multiple brands or websites simultaneously
• Familiarity with AI tools for copywriting, design, or workflow efficiency
• Solid understanding of email deliverability, list hygiene, and segmentation best practices
• Detail‑oriented with the ability to manage competing priorities without things slipping
• Use AI tools to increase output quality and speed
• Monitor performance and report on key metrics — open rate, click rate, revenue, deliverability
• Collaborate with the marketing and web teams to keep messaging aligned across channels

• Hybrid working arrangement — 1 day work from home per week
• Health and dental coverage
• Paid vacation days
• Employee discount on merchandise
• Weekly office groceries
• Friday happy hours and monthly staff lunches
• On‑site gated parking
• Dog‑friendly office
• Casual dress code
• Dental care
• Extended health care
• Paid time off
• Store discount
• Work from home

Monday to Friday, 8:00AM – 4:00PM | No overtime

Full‑Time, Permanent

Hybrid — Olympic Village, Vancouver, BC (must be able to reliably commute or relocate prior to start)

$28.00–$33.00 per hour

Vancouver, BC V5Y 1B3: reliably commute or plan to relocate before starting work (required)

Email marketing: 2 years (required)

Hybrid remote in Vancouver, BC V5Y 1B3