Marketing Manager

We are looking for a creative and strategic marketer who will develop and execute behaviour‑change campaigns, build engagement through storytelling, and inspire community participation and nature connection across the UK. The role will support marketing campaigns for The Big Lunch, The Big Help Out, and Nature Connections initiatives.

• Free entry to Eden and Heligan for family and friends
• 30 days holiday plus an extra day for your birthday (up to 35 days after 5 years’ service)
• Access to UNUM for wellbeing support
• Financial wellbeing support – access to 121 sessions with an independent financial advisor
• Cycle to work scheme
• Training and development
• Option to purchase leave, up to an extra 2 weeks a year
• Death in service policy (4 × annual salary)

• Develop and deliver multi‑channel marketing campaigns to increase awareness, engagement and participation in The Big Lunch, The Big Help Out and Nature Connections programmes.
• Liaise with internal teams to understand objectives, audience insights and segmentation data to inform messaging.
• Work with content and digital colleagues to deliver high‑quality materials across print, digital and social platforms.
• Track campaign performance, evaluate effectiveness against KPIs, and demonstrate ROI.
• Support the development and delivery of e‑newsletters and digital communications to engage audiences with Eden’s community campaigns.
• Collaborate with the Partnerships team to design and deliver joint marketing campaigns and provide marketing assets to partners, sponsors and events.
• Support fulfilment processes for key campaign materials, ensuring smooth delivery and accurate data handling in line with GDPR.
• Identify and coordinate promotional opportunities, including community events, exhibitions, conferences and campaigns.
• Support content creation and storytelling by sourcing case studies, photography, and video content.
• Maintain campaign records and reporting, ensuring consistent data management and sharing of learnings.

Degree level education, ideally in Marketing, Communications or a related discipline.

• Minimum five years’ experience in marketing, ideally within a charity, not‑profit or community campaign setting.
• Proven ability to develop and deliver creative, audience‑led marketing campaigns that drive engagement, participation and behavioural change.
• Strong understanding of current marketing trends and best practices, including digital, print and partnership marketing.
• Excellent copywriting, editing and proofing skills for diverse audiences and channels.
• Competence in using audience data and analytics to shape and evaluate campaigns.
• Highly organised, proactive and adaptable, able to manage multiple projects to tight deadlines.
• Collaborative team player with excellent communication and interpersonal skills.
• Strong design sensibility and visual storytelling ability.

The role will have autonomy in managing workload, advising on content and creative approaches, and adapting plans to changing priorities. It reports to the Senior Marketing Manager and works closely with the wider Marketing, Digital, PR, Partnerships and Programme Delivery teams.

The role may supervise or guide staff, volunteers or external freelancers and manage relationships with agencies and suppliers. It is responsible for small campaign budgets and for ensuring assets such as campaign data, imagery and case studies are stored, used and shared appropriately in line with GDPR.

Exceptional communication skills are essential. The post holder must craft clear, engaging and motivational content and represent Eden Project with professionalism and authenticity.

Flexible work arrangements, with home working as required. Office location at the Eden Project in Cornwall. The role may require working outside usual hours, weekends, evenings and some UK‑based travel.

Enthusiastic, creative and self‑motivated, with a genuine interest in community action, sustainability and social impact. A driving licence is desirable.