Remote Content Writer Coordinator

Who we are
At Heart & Stroke our mission is to promote health, save lives and enhance recovery. We are committed to a culture that exemplifies our core values: champion health, practice humility, embrace change, drive impact, learn and grow and be heartfelt, as we work together to beat heart disease and stroke.
We believe in equity, diversity and inclusion ― it’s embedded in our values and core mission work to support all people in Canada to lead healthier lives. We are committed to applying this principle to cultivate a welcoming environment that embraces diversity among our employees. Candidates from diverse backgrounds, including but not limited to Indigenous peoples, racialized communities, 2

SLGBTQIA+ communities, women and people living with disabilities, are encouraged to apply.
To learn more about our mission, values, commitment to EDI, and the difference Heart & Stroke makes in the lives of people in Canada at every age, please  visit our website  .

The opportunity
Please note Heart & Stroke offers a hybrid work option. Candidates must be able to travel to the Toronto office when requested.
This role supports the Heart & Stroke content team in developing, delivering and maintaining engaging and impactful content for  and other channels. The role is versed in digital content best practices, including the responsible use of AI, SEO optimization, personalization and understanding of current trends. The ideal candidate is a fast learner and a good communicator who can integrate input from a variety of stakeholders into a clear plan.

The role requires a confident writer who can switch between long and short copy with ease and is highly organized, self-motivated and attentive to details.
Reporting to the senior editor, content, the content coordinator is part of a team working as the Foundation’s internal content agency — serving the needs of various business units. While the content coordinator manages some projects and tasks independently, they will also work in close collaboration with internal and external stakeholders.

How you will make an impact every day
Work with content and digital teams to develop and deliver data-driven content with the audience at the centre.
Researching, writing, editing and optimizing new website content, as assigned

using AI across the content creation process, understanding its limitations and adhering to AI guidelines

preparing content for publication, including image research and optimization to improve searchability and readability

working with the digital experience specialist to identify SEO opportunities, when editing and rewriting content, to ensure discoverability

researching interesting topics and opportunities that increase web traffic and engagement

performing competitor content analysis

reviewing content with accessibility and equity, diversity and inclusion (EDI) perspectives to ensure it aligns with the foundation’s commitments

working with the content and digital teams to develop creative solutions to content needs

contributing ideas and developing prototypes in collaboration with internal stakeholders

managing monthly newsletter execution under the direction of the senior editor, content, writing content and managing workflow.

Maintain content updates and processes
Reviewing and updating content as assigned

maintaining back-end systems — including writing and updating copydecks — for orderly site maintenance and content tracking

supporting content team in developing and improving workflow and related processes to maximize efficiency and facilitate collaboration

quality assurance testing of various digital properties (e.g. website, email newsletter).

Provide excellent client services
Participating in content + creative services meetings and working with project manager to ensure internal client requests are delivered on time and on brief.

Managing tasks to completion including periodic reporting to senior editor, content, and communicating with stakeholders, as required

Prioritizing appropriately.

Who we need
Education
Post-secondary

Experience
2–3 years of experience supporting digital content (marketing role or not-for-profit experience would be an asset)

Skills
strong…