Marketing Manager, Biotech Content & Strategy
Marketing Manager, Biotech Content & Strategy
Join to apply for the Marketing Manager, Biotech Content & Strategy role at Theoria Creative
Theoria Creative is a science marketing and design firm that helps emerging biotech companies communicate with investors through clear, compelling storytelling. For 16 years, we have partnered with life science companies to translate complex science into investor‑ready narratives supported by clear messages and conceptual graphics.
We are a fully remote team with a long‑standing, stable presence in the biotech sector. We pride ourselves on a collaborative culture, loyal client base, steady work, and long‑term job security for the right people.
Role OverviewWe are seeking a mid‑level Marketing Manager who excels at turning scientific content into engaging marketing communications. This is a hands‑on role that blends strategy, content writing, project coordination, and digital execution.
The ideal candidate is someone who:
- Understands biotech and drug development well enough to speak to scientists, founders, and investors
- Can write strong marketing copy independently
- Is comfortable owning the marketing calendar and driving execution
- Thrives in a remote, fast‑paced, agency‑like environment
This is a 15‑20 hours per week, long‑term remote contract role with room to grow.
We are currently seeking candidates based in Europe (Ireland, Netherlands, Germany, Poland, Belgium) or Canada.
Key Responsibilities Content Creation & Industry Positioning- Create Linked In posts (weekly) on biotech topics, industry insights, and Theoria's work
- Create articles (monthly) or thought‑leadership pieces, including interviewing clients as needed
- Create marketing copy for presentations, brochures, one‑pagers, and website updates
- Develop narratives that demonstrate our strategic value and deepen our credibility in the biotech space
- Manage and grow Theoria's Linked In presence
- Monitor the biotech news cycle and engage with relevant posts, founders, and investors
- Amplify CEO relationships within the life sciences and investor communities
- Set up and manage email campaigns through Mail Chimp, including:
- Linked In lead generation and email lookup
- Lead collection and management
- Automated campaigns and follow‑up workflows
- Performance tracking and reporting
- Prepare for conferences that we attend:
- create targeted lists,
- launch targeted campaigns,
- manage team's schedule at the conference, etc.
- Maintain marketing content calendar and coordinate timelines with the design and leadership teams
- Track biotech industry conferences and update the industry event calendar on our website
- Align campaigns with seasonal industry activity (e.g., JPM Week, ASCO, AACR, etc.)
- Track KPIs, campaign performance, and lead activity
- Optimize, improve, execute, and deliver results
- Use marketing tools such as Mail Chimp, Linked In, Word Press, Asana, Google Analytics, and AI‑enabled workflows
- Identify new marketing automation tools and opportunities to improve efficiency
- 4+ years of B2B marketing experience, ideally within biotech, life sciences, or pharma
- Experience in an agency or fast‑paced production environment is strongly preferred
- Bachelor's degree in marketing, communications, advertising, or related field
- Strong scientific literacy — comfortable reading scientific press releases and understanding terminology across:
- Immunology, oncology, cell therapies, gene therapies
- Clinical development stages and regulatory language
- Ability to write confidently about scientific topics without heavy oversight
- Excellent marketing writing skills with a clear, concise, and compelling style
- Ability to create messaging that resonates with scientific and investor audiences
- Writing samples or portfolio demonstrating ability to synthesize complex topics
- Proficiency with:
- Mail Chimp automation and campaign management
- Linked In (campaigns and reporting)
- Asana or similar project management tools
- CRM (Salesforce, Daylite, Zoho CRM or similar)
- ChatGPT…
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