Content Strategist

About Strava

Strava is the app for active people. With over 195 million athletes in more than 185 countries, it’s more than tracking workouts—it’s where people make progress together, from new habits to new personal bests. No matter your sport or how you track it, Strava’s got you covered. Find your crew, crush your goals, and make every effort count. Start your journey with Strava today.

This is a 6‑month contract role based in the UK with eligibility for remote work. The B2B Content Strategist Contractor will build and execute Strava for Business’s content programme from the ground up, focusing on helping brands and agencies understand why Strava is the best platform to reach and engage active people.

• Own the B2B content programme end‑to‑end – strategy, planning, and execution
• Build a structured content plan covering the full buyer journey, from awareness to active consideration
• Identify content gaps and develop original formats from Strava's unique data position: trend reports, audience insight pieces, seasonal stories, and industry narratives
• Produce a high‑impact content calendar across owned and distributed channels (organic social, email, events, PR)
• Drive compelling case studies with brand‑side leaders and clear ROI proof points
• Align with the SfB marketing team so content feeds into campaigns, events, and outreach
• Collaborate with external comms and PR partners on distribution

• Proven B2B content experience – ideally at a platform, media owner, or tech company working with brands and agencies
• Deep understanding of how digital platforms work from the inside: the audience, the product, and the advertising story
• Comfortable using data as a creative input – finding the narrative in a dataset and translating it into content
• Strong editorial judgment and the ability to make decisions independently without heavy oversight
• Experience managing external contributors – writers, designers, creators – without losing the original vision
• An excellent writer and rigorous editor with a clear point of view on what makes B2B content worth reading

£65,000 – £75,000 per annum.

Strava is an equal‑opportunity employer. In keeping with the values of Strava, we make all employment decisions including hiring, evaluation, termination, promotional and training opportunities, without regard to race, religion, color, sex, age, national origin, ancestry, sexual orientation, physical handicap, mental disability, medical condition, disability, gender or identity or expression, pregnancy or pregnancy‑related condition, marital status, height and/or weight. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.

Please contact us to request accommodation.

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