Senior Product Marketer

Fellow product marketers! Come and join me

Genuinely very exciting news - we're growing the product marketing team here at giffgaff, looking for someone to step into a senior position on the mobile side of the business.

Product marketing at giffgaff is about being the vital glue between product, marketing, commerce and service teams, thereby helping everyone succeed. You will have impact in every corner of the business, every day, alongside a bunch of people who are a joy to work with.

Holler if you're interested!

As a Senior Product Marketer, you will play a pivotal role in shaping how our mobile and phones products are brought to market, ensuring they meet genuine member needs while driving commercial growth. Acting as the link between product, marketing, commercial and service teams, you will translate customer insight into compelling propositions and ensure our messaging clearly communicates the value of what we offer.

In this role, you will lead end to end go to market activity, from defining positioning and crafting impactful campaigns through to analysing performance and optimising for continuous improvement. You will use data, experimentation and customer feedback to refine strategies, working closely with cross functional teams to deliver measurable growth across acquisition, engagement and retention, while championing a customer first approach in everything we do.

Do you want to join a connectivity provider that's up to good? At giffgaff, we do things differently. We call out the bad and find a better way. We're laser-focused on flexibility, value and mutual good. And we're proud to be a certified B Corp. This means we've joined a network of more than 2,000 UK companies who want to make a positive impact on people and the planet.

Working at giffgaff is something you could be proud of too.

You'll get the best of both worlds, the energy and fast pace of giffgaff, plus all the benefits that come with being part of our parent company, Virgin Media O2.

Our business model is unique. We work with our members (our customers) to understand their needs in all areas of the business. We love this highly collaborative approach. We're always looking to acquire new members, and to do that we need the best people in our team.

In return for your outstanding efforts, you'll be rewarded with a competitive salary and excellent benefits that are all about making your work life a winner. Take a look at our culture and benefits - you might just be surprised.

Our bright and modern gaff is in Uxbridge, in leafy West London. But if commuting isn't for you, most of our roles can be hybrid or remote, or anywhere in between.

• Significant product marketing experience with a track record of driving customer acquisition, engagement and retention
• Strong experience developing and executing go to market strategies for product launches and updates
• Demonstrable ability to translate complex products into clear, customer-focused messaging and positioning
• Experience using data, analytics and experimentation to optimise marketing performance and inform strategy
• Proven experience working closely with product teams within a modern product operating model

• Experience working in high-growth or fast-paced environments with a focus on continuous improvement
• Familiarity with marketing automation, CRM platforms and performance marketing channels
• Experience with customer research, insight generation and competitor analysis
• Strong stakeholder management and cross-functional collaboration skills
• Excellent communication and storytelling abilities to bring propositions to life

Our goal is to celebrate our people, their lives and everything in‑between. We aim to create a…