Senior Director, Brand Strategy

As a Senior Director, Brand Strategist, you will be a key driver to the brand strategy of your account. You’ll develop a keen understanding of your client’s business requirements and generate insights that create the foundation for brand strategy. As a critical thinker, you will work collaboratively within the strategy team as well as with the account, creative, and scientific teams to facilitate strategic recommendations that lead to significant brand results.

• Oversee synthesis of market, competitor, and audience intelligence into compelling implications &narratives that drive decision‑making
• Proactively anticipate market shifts, competitive dynamics, and customer behaviour changes to evolve brand strategy accordingly
• Champion the voice of the customer, consolidating market research and insights to ensure the brand strategy reflects unmet needs and motivations
• Inform and aid in the development of brand strategy foundation, including brand positioning, messaging strategy, competitive strategy, and more
• Partner with engagement strategy to ensure alignment of all creative and activation outputs
• Partner closely with Creative, Account, Scientific, and Engagement teams to ensure seamless strategy integration

• Education:
  
  Bachelor’s degree in Marketing/Advertising, Communications, Psychology, Anthropology, Sociology, or Statistics
• Experience:
  
  7+ years in a healthcare or pharmaceutical advertising agency environment
• Relevant category experience and experience with patient pharmaceutical marketing
• Strong understanding of the pharmaceutical &healthcare industries
• Skilled in leading strategic planning discussions and collaboration sessions
• Strong synthesis skills and analytical rigor
• Ability to bring new ideas to the table, leverage data and insights, and effectively sell through these ideas to team and clients with clear rationale
• Proven success selling strategic ideas and recommendations
• Skilled in developing and delivering high‑quality, compelling client presentations. PowerPoint or Keynote power user
• Excellent communication and writing skills with the ability to clearly articulate thoughts, ideas, and facts

Salary: $120,000 - $190,000 a year

• 401(k) plan with employer match contribution up to 4% immediately vested
• Life insurance, disability coverage, and medical, dental, and vision plans
• Flexible working arrangements, including hybrid and remote work, with option to work from anywhere across the globe two weeks each year
• 20 vacation days plus one personal well‑being day, 9 public holidays, and gifted end‑of‑year holidays
• Early Summer Friday finish in June, July, and August
• Access to free counselling through employee assistance program and personalized health support
• Enhanced maternity, paternity, family leave, and fertility policies
• Continuous opportunities to develop professionally with on‑demand training and global mobility opportunities