Digital Media Strategy Specialist Remote

Become a key player as a Digital Media Strategy Specialist with Best Buy Ads. Focus on maximizing onsite display advertising effectiveness in a remote-first work model.

This 17-month fixed-term role emphasizes strategic media planning and campaign optimization aimed at driving advertising revenue. You'll utilize Google Ad Manager to manage campaign performance while collaborating with analytics for data-driven insights. Engage with sales teams to pursue new client prospects and refine your skills in media planning.

Key Responsibilities:

• Formulate detailed media plans for display advertising

• Track and optimize campaign performance in Google Ad Manager

• Manage pricing and block lists to optimize revenue

• Collaborate with partners to enhance demand sources

• Refine planning tools and templates for effectiveness

Requirements:

• 4+ years in programmatic media buying and planning

• Proficiency in Google Ad Manager (sell-side)

• Expert understanding of the programmatic media landscape

• Advanced experience with Google tools and Excel

• Strong organizational and communication skills

Enhance your expertise in digital media strategy and contribute to advertising success at Best Buy Ads.
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