Content Strategist
Singapore
Listed on 2026-07-23
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Marketing / Advertising / PR
Digital Marketing, Content Writer / Copywriter, Social Media Marketing
Atlas Media is a growth marketing agency based in Singapore on a mission to help ambitious service-based businesses unlock their next level of growth. We chase results, building high-performing campaigns across Meta, Tik Tok, Google, and beyond that turn growing businesses into category leaders in their space. We partner with brands who are serious about scaling, and we move just as fast as they do.
The RoleWe are looking for a Content Strategist to join our growing team and take full ownership of content direction across multiple client accounts. This is a strategic and creative role, you will be responsible for developing content pillars, writing scripts, building content calendars, and ensuring every piece of content is built with a clear purpose and a strong hook.
This role is ideal for someone who lives and breathes short-form content, understands what stops a scroll, and can translate a client's business goals into content that actually performs on Tik Tok, Instagram, and beyond.
Salary RangeSGD $4,000 - $4,500
Work ArrangementHybrid (3 Days Office, 2 Days Work From Home)
Working HoursMon-Fri, 9am-6pm
Key Responsibilities- Develop content strategies and content pillars for multiple client accounts simultaneously
- Write scripts for video content across formats including skits, educational content, talking head, UGC-style, and reaction videos
- Build monthly content calendars with clear rationale behind every content decision
- Review and provide feedback on edited content before it goes live, ensuring quality and brand consistency
- Stay on top of platform algorithm changes, trending formats, and emerging content opportunities across Instagram, Tik Tok, and You Tube
- Analyze content performance and produce monthly reports with clear insights and recommendations
- Collaborate closely with account managers to ensure content aligns with the client's broader marketing and business goals
- Contribute to ideation sessions and bring fresh, platform-native content ideas to the table consistently
- Minimum 1-2 years of experience in content strategy, social media, copywriting, or a related creative role
- Strong scriptwriting ability across multiple formats and tones, from educational to humorous to aspirational
- Deep understanding of short-form content mechanics, hooks, pacing, retention, and platform behavior on Tik Tok and Instagram Reels
- Experience building content calendars and managing multiple accounts simultaneously
- Comfortable briefing and working alongside creative production teams
- Strong analytical ability, able to read performance data and translate it into actionable content strategy
- Excellent written and verbal communication skills
- You think in hooks, the first thing you ask when reading a brief is "what makes someone stop scrolling"
- You consume a lot of content across platforms and can tell exactly why something works, not just that it does
- You're opinionated about content in a good way, you push back when an idea isn't strong enough and bring a better one
- You're equally comfortable writing a punchy Gen Z skit and a thoughtful educational breakdown
- You take ownership, if content isn't performing, you're already thinking about why and what to test next
- You thrive in a fast-paced, small team environment where things move quickly and initiative is expected
- Experience with paid social or understanding of how organic content feeds into a paid strategy
- Familiarity with tools like Cap Cut, Meta Business Suite, or content scheduling platforms
- Experience shooting and self-directing content, not just scripting it
- A personal social media presence that demonstrates your own content sensibility
- Work directly on real client accounts from day one, no busywork or shadowing period
- A small, close-knit team where your ideas actually get made
- Direct exposure to growth marketing strategy alongside content
- Fast-paced and entrepreneurial working environment
- Hybrid work arrangement after probation
- Real opportunities to grow into a senior strategist or creative lead role
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