Marketing Director

Location: Greater London

This is one of the most exciting Marketing Director opportunities in the consumer space today.

Our client is a globally recognised, category-leading brand with revenues approaching £1bn
, operating in 100+ countries and delivering impressive profitable growth. The UK is one of its largest and most strategic markets, making this a genuinely high-impact leadership role.

Reporting to the UK Managing Director, you'll lead a high-performing team, own an £8.5m marketing budget
, and shape the UK & Ireland marketing strategy. Working closely with global leadership, you'll deliver campaigns that build brand awareness, drive commercial growth and create exceptional customer experiences. This is a broad leadership role spanning brand, retail marketing, PR, partnerships, ecommerce, CRM and customer acquisition.

Role & Responsibilities

• Develop and deliver the UK & Ireland marketing strategy, aligning local initiatives with global priorities and commercial objectives.

Brand Campaigns & Media

• Lead integrated campaigns across brand media, PR, influencers, partnerships and experiential marketing to build awareness and engagement.

Ecommerce & D2C

• Oversee the UK ecommerce business, ensuring trading plans, promotions and customer experience deliver commercial growth.

Retail & Commercial Marketing

• Lead seasonal campaigns, product launches and retail marketing activity across key national retail partners.

Performance & Customer Insight

• Use customer insight and marketing performance data to optimise investment, maximise ROI and shape future strategy.

CRM & Customer Growth

• Support lifecycle marketing and CRM initiatives to improve customer retention, engagement and lifetime value.

Leadership

• Lead, develop and inspire a high-performing marketing team while building strong relationships across UK and global stakeholders.

What’s on Offer?

• Base Salary: up to £135k
• Bonus 10%
• Hybrid Working 2xpw London
• 38 Days Holiday (includes Bank Holiday)
• 30 Days Remote Working
• Early Finish Friday June / July / August

Do you have the following to apply? Marketing Leadership Experience – Proven success leading consumer marketing teams within a high-growth brand. Brand Building Expertise – Experience developing integrated campaigns that build awareness and drive commercial performance. Commercial Acumen – Strong understanding of marketing investment, ROI and budget ownership. Digital & Ecommerce Experience – Comfortable overseeing D2C performance, ecommerce trading and customer experience.

Performance Marketing Knowledge – Good understanding of acquisition, CRM and marketing performance metrics. Retail Marketing Experience – Experience working closely with retail partners and delivering trade marketing activity. Strategic Thinking – Able to translate customer insight and market trends into clear commercial strategies. Leadership & Stakeholder Management – Comfortable influencing senior leaders and collaborating within a global organisation. People Leadership – Passionate about developing high-performing teams within a fast-paced environment.

Due to the high volume of applications received we are unable to respond to everyone directly. If you are not contacted within 10 working days, you have unfortunately not been shortlisted.

Lawrence Recruitment is acting as an employment agency on behalf of our client.

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