Director, External Relations

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Director, External Relations based in Canada.

This role offers the opportunity to shape global brand perception and market influence within a rapidly evolving technology environment.

You will lead external communications strategies that strengthen credibility, visibility, and thought leadership across key audiences.

As a senior communications leader, you will manage relationships with media, industry analysts, executives, and external partners.

The position combines strategic storytelling, public relations, analyst relations, and cross-functional leadership.

You will influence how innovative solutions are positioned in the market while supporting business growth and transformation.

This is an opportunity to build scalable communications programs and make a meaningful impact within a global remote organization.

• Develop and execute comprehensive global PR strategies, including executive thought leadership, product announcements, corporate milestones, and brand storytelling.
• Build and maintain strong relationships with technology journalists, editors, media outlets, and industry influencers.
• Lead analyst relations programs by developing engagement strategies with key industry analysts and research organizations.
• Manage participation in major industry evaluations, reports, and market assessments, coordinating input across Product, Sales, Marketing, and leadership teams.
• Serve as a strategic communications partner to executives by preparing messaging, briefing materials, talking points, and media preparation.
• Oversee the creation of press releases, articles, bylines, opinion pieces, pitches, and other external communications assets.
• Manage PR and analyst relations agencies, ensuring alignment with strategy, performance expectations, and business goals.
• Track communications performance, analyze earned media impact, and use insights to continuously improve external engagement strategies.
• Develop crisis communications plans and support responses in collaboration with legal and executive stakeholders.
• Manage and mentor an External Relations team member, supporting growth, performance, and professional development.
• Create scalable processes, playbooks, reporting frameworks, and operational structures for a growing communications function.
• Partner with Marketing, Product, Sales, and People teams to align external narratives with company priorities.
• Represent the organization at conferences, industry events, analyst meetings, and relevant external engagements.

• 10+ years of experience in corporate communications, public relations, and analyst relations.
• 3-5+ years of experience operating at a senior manager or director level.
• Proven experience leading both PR and analyst relations programs, preferably within B2B technology, SaaS, staffing, or professional services organizations.
• Strong relationships with relevant technology media outlets and industry analyst communities.
• Experience managing analyst evaluations such as Gartner Magic Quadrants, Forrester Waves, Market Scapes, or similar industry reports.
• Demonstrated experience managing external agencies and direct reports.
• Strong executive presence with the ability to influence C-suite leaders and cross-functional stakeholders.
• Excellent written and verbal communication skills, with the ability to translate complex concepts into compelling narratives.
• Strong project management skills with the ability to manage multiple priorities, deadlines, and stakeholders.
• Data-driven mindset with experience measuring communications impact and improving programs through insights.
• Ability to thrive in a fast-paced, global, remote environment with a high level of ownership and autonomy.
• Willingness to travel periodically for industry events and team gatherings.

• Competitive compensation package based on market data, skills, qualifications, experience, and location.
• Salary range of $75,000 - $110,000 USD.
• Open Paid Time Off policy.
• Paid parental leave.
• Professional development opportunities.
• Wellness and technology stipends.
• Employee referral bonus program.
• Employee stock option awards.
• Flexible remote work environment.
• Opportunity to collaborate with global teams and contribute to impactful technology initiatives.
• Inclusive workplace culture focused on diversity, ownership, collaboration, and continuous growth.