PR Account Executive
1000, Amsterdam, North Holland, Netherlands
Listed on 2026-08-05
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Marketing / Advertising / PR
PR / Communications, Digital Marketing, Marketing Communications
PRLab is seeking a results-driven PR Account Executive to join our team. The ideal candidate will bring a PR experience background, a strong media network, and a proven track record of successfully managing and retaining client accounts.
This role involves exceeding KPIs by implementing clear client strategies, showcasing creativity, taking full ownership of designated markets, collaborating as the main point of contact for market accounts in meetings, delegating market-specific tasks, and providing weekly updates and reports along with weekly meetings to discuss strategy and retention.
About the JobWe are looking for someone with a bachelor's or equivalent in PR/Journalism/Communication and at least two years of experience in PR or a related field. You should have a professional attitude with clients, be able to handle client confrontation, and be articulate under pressure.
Responsibilities- Participating in meetings with clients to discuss campaign strategies and goals, then developing a plan to achieve them
- Communicating with clients to ensure they are satisfied with their campaigns and evaluating progress with the client
- Reviewing analytics data to determine effectiveness of previous campaigns and planning future ones accordingly
- Developing and maintaining client relationships to ensure satisfaction with services provided by the agency
- Preparing reports detailing the work performed on each campaign
- Pitching and newsjacking
- Media training
- Writing or revising content
- Liaising with media, clients, and stakeholders
- Sometimes developing content for social media accounts and writing blog posts
- Creation of strategy and planning of things such as content, press releases, etc.
- Sometimes:
Event support (when requested by the client), including finding videographers, photographers, etc.
At PRLab, we believe in rewarding excellence. We offer remote working, individual and corporate incentives, 25 days paid vacation days per year, and a company laptop.
Diversity & InclusionWe have an unwavering commitment to diversity with the aim that every one of our people has a full sense of belonging within our organisation.
Our rich diversity makes us more innovative and more creative, which helps us better serve our clients and our communities.
We are an equal opportunities employer and welcome applications from all qualified candidates.
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