Social Commerce Account Director
Greater London, London, Greater London, W1B, England, UK
Listed on 2026-08-12
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Marketing / Advertising / PR
Digital Marketing, Social Media Marketing
Onyx is the agency designed for Tik Tok. We are founded by ex-Tik Tok employees and industry leaders.
There is a huge shift in the media landscape as a new generation of consumers engages with social media to research products and shape their buying decisions, rather than searching in traditional channels.
Our mission is to guide brands on how they can maximise the exploding social commerce opportunity on Tik Tok and drive meaningful results for their business.
About The Role
We’re expanding our client team! We’re looking for an Account Director who has extensive experience in social commerce, specifically across Tik Tok Shop operations, Lives and Ads strategy and management. You must show real passion for educating clients about the opportunities in the social commerce space, be a strong people manager and be experienced in delivering results for clients
.You will;
- Understand our clients’ business requirements and act as their strategic advisor on Social Commerce and Tik Tok Shop performance
- Build great relationships with our senior clients, up to Marketing Director and CMO level and lead informative and effective client meetings
- Hire, manage, and develop account management team members
- Define and manage exceptional client delivery processes from onboarding to optimisation and reporting
- Work with your client team to optimise our clients social commerce activity and drive sales and profitability on campaigns
- Use advanced data analytics to identify areas of growth, and test and learn within your client portfolio
- Define and deliver Live strategies to achieve client objectives, working closely with our Studio team on high quality delivery
- Work closely with our organic social team to integrate operations and organic content strategies and goals
- Manage and reconcile client budgets and spend and support our Finance team to manage client and creator invoice and billing processes
- Stay up to date with industry and platform developments and share industry best practice across the business
- Continually innovate for and work closely with our business founders to evolve the Onyx proposition
What you will bring
Onyx is a scale-up business which means we are looking for people with a growth mindset and entrepreneurial spirit who can play a key role in helping us to create long-term client relationships, drive our business metrics, build an enviable culture and have fun along the way.
Essential skills for the role:
- Extensive (2+ years minimum) experience of defining and managing social commerce strategies, specifically in TikToK Shop operations and Lives management within an agency or brand environment
- Proven ability to manage and meet Tik Tok GMV and brand objectives and targets, and confident discussing commerce strategies with senior client stakeholders up to CMO level
- Advanced excel, data analysis and mathematical skills to enable client campaign optimisation and reporting, and budget management and reconciliation
- Deep interest in and insight into digital marketing industry trends and able to educate clients on the sector
- An inspiring and empathetic leadership style with experience managing and developing an account or delivery team, including recruitment and objective setting
- A logical and detail-focused approach to process design and improvement, including strong AI skills to deliver improvement and development at scale
- The ability to think and work independently in a start-up environment but with strong collaboration skills
- Natural tenacity to solve problems, overcome conflict and get things done
- Excellent presentation skills to include advanced PPT/Google Slides skills to create and deliver professional and effective content for client meetings
- Strong educational background to degree level or equivalent
Additional skills a bonus:
- Experience in organic social
- STEM degree or A-levels preferred
- Additional European language from German, Spanish, Italian, & French
What we can offer
Onyx is an entrepreneurial and innovative business operating in a pioneering sector. All of our team members can make a huge contribution at this early stage of our business growth, challenge themselves and others, work with like-minded individuals, and learn a lot in an exciting, relaxed and inclusive environment.
- Pension contributions
- Performance bonus
- Health Cash Plan
- Hybrid working environment- 3 days a week in London office
- 2 weeks ‘work from anywhere’ allowance
- Health and Wellness benefits
- Home office/mobile/broadband allowance
- A high level of responsibility, autonomy and opportunity for growth
Please let us know if you require any accommodations to fully participate in the interview process
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