Remote Marketing Manager at ASPEN

Take charge of ASPEN's marketing strategy in a fully remote role targeting Canadian residents. Drive pipeline growth, customer expansion, and measurable marketing impact through hands-on execution.

As the Marketing Manager at ASPEN, you will oversee the complete marketing strategy, emphasizing lead acquisition and customer engagement. This role requires expertise in demand generation, account-based marketing, and digital demand efforts. You will work collaboratively with cross-functional teams to ensure strong alignment and visibility.

Key Responsibilities:

• Develop lead acquisition strategies using ABM techniques

• Coordinate industry conference presence and logistics

• Optimize ASPEN's website and manage SEO strategy

• Execute social media and content marketing strategies

• Track performance to enhance marketing effectiveness

Requirements:

• 4–7 years of B2B marketing experience

• Hands-on campaign execution skills

• Strong analytical mindset for tracking metrics

• Excellent verbal and written communication abilities

• Independent work ethic in a fast-paced environment

Elevate ASPEN's marketing function with expertise in demand generation, digital strategies, and customer marketing initiatives.
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