Remote Lifecycle Marketing Manager at Function

Elevate the role of Lifecycle Marketing Manager with Function Health, a leader in health innovation. Drive engagement and loyalty for the Supp Co supplement platform while working remotely.

In this full-time remote position, you will own the lifecycle marketing strategy and execution for Supp Co, Function’s e-commerce brand. Collaborating closely with Growth and Creative teams, your insights will shape user journeys that increase engagement and repeat purchases. You'll build lifecycle automation and analyze performance metrics as Function scales its impact on global health.

Key Responsibilities:

• Own end-to-end lifecycle marketing strategy and reporting

• Develop onboarding, engagement, and conversion journeys in Iterable

• Deliver personalized supplement recommendations at scale

• Collaborate with teams to create brand-aligned campaigns

• Define and analyze key performance metrics and run experiments

Requirements:

• 6+ years of lifecycle/CRM marketing experience

• Expertise in Iterable or similar ESP tools

• Track record of building impactful lifecycle programs

• Strong analytical and collaboration skills

• Passion for health and wellness

Shape the future of health innovation at Function as you engage users and drive growth.
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