Remote SEM Specialist

Position: Remote SEM Specialist at Marketbridge
Drive demand and revenue as a Search Engine Marketing Specialist with Marketbridge. This remote position focuses on optimizing campaigns across Google Ads and Microsoft Ads, working in EST hours.

Marketbridge seeks an experienced SEM Specialist to execute paid search campaigns efficiently. Ideal candidates bring at least two years of hands-on experience with Google Ads and Microsoft Ads, utilizing skills in keyword research and audience segmentation.

Your role will include continuous performance analysis, ad copy optimization, and collaboration with analytics and creative teams to drive impactful results.

Key Responsibilities:

• Build and manage paid search campaigns in Google Ads and Microsoft Ads

• Conduct keyword research and competitive analysis for optimization

• Write and optimize ad copy to improve CTR and conversion rates

• Manage bids, budgets, and pacing to meet campaign goals

• Execute A/B tests on ads and landing pages for performance improvement

Requirements:

• Minimum 2 years of SEM experience in a B2B environment

• Proficient in Google Ads and Microsoft Ads platforms

• Strong analytical skills with Excel or Google Sheets

• Google Ads certification required

• Detail-oriented with effective problem-solving skills

Leverage your SEM expertise at Marketbridge and engage in meaningful work with a supportive team.
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