Analyst, EMEA Customer Research - A&F

At Abercrombie & Fitch, the EMEA Customer Research Analyst is a London-based in-house resource for brand and business partners across the region. A key advocate for the EMEA customer, this role is responsible for designing, executing and communicating high-quality customer research that informs brand, marketing, merchandising, and strategic decisions across both the Abercrombie & Fitch and Hollister brands. The Analyst will work closely with the Customer Insights Manager and cross-functional partners, including global insights, brand strategy, merchandising, marketing, and digital teams, to ensure insights are translated into action.

This job is located at our Home Office in London, UK.

• Executing primary research initiatives inclusive of writing briefs, programming surveys, moderating research engagements, synthesising actions and recommendations, delivering concise impactful written reports.
• Influencing business actions by translating insights into clear, actionable recommendations that support brand, marketing and product decisions across EMEA.
• Supporting London-based cross-functional teams by representing and sharing knowledge of the EMEA customer consistently and effectively.
• Working collaboratively with cross-regional analytics and insights teams to bring the holistic, global customer narrative to life for internal business stakeholders.
• Contributing to the ongoing evolution of the Customer Insights discipline at A&F Co., especially as it relates to learning about and strategically implementing new research technologies and techniques.
• Additional responsibilities may include: research community management, project coordination, participant recruitment, report cataloguing, brand health tracking, etc.

• Undergraduate degree or equivalent experience.
• Minimum 4 years in a customer/marketing research, analytics or other related role.
• Minimum 2 years of experience conducting primary quantitative and qualitative research utilizing research communities/panels, survey platforms (e.g., Qualtrics, Alchemer) and MS Office (Excel, PowerPoint).
• Methodological expertise and excellence with the ability and passion to implement research best practices to tell a cohesive and actionable story.
• Experience conducting advanced quantitative methodologies such as segmentation, Max/Diff, Conjoint, longitudinal brand tracking and comfortable moderating qualitative engagements such as focus groups and IDIs.
• Proven ability to independently drive projects to conclusion and work effectively with a variety of cross-functional partners at various levels within a company.
• Excellent verbal and written communication skills, with an emphasis on clarity, structure and stakeholder-oriented storytelling.
• A deep empathy for both the customer and your team's goals.
• Positive, proactive, solutions-oriented attitude, with strong accountability and a collaborative mindset.
• Willingness to travel - quarterly domestic or regional travel will be a requirement of this role.
• Experience working in a Retail/eCommerce environment is strongly preferred.
• Fluency in German is a strong plus.

Our Company Abercrombie & Fitch Co. is a global, digitally led omnichannel specialty retailer of apparel and accessories catering to kids through millennia ls with assortments curated for their specific lifestyle needs. The company operates a family of brands, including Abercrombie & Fitch, YPB, abercrombie kids, Hollister and Gilly Hicks, each sharing a commitment to offer products of enduring quality and exceptional comfort that support global customers on their journey to being and becoming who they are.

Abercrombie & Fitch Co. operates over 750 stores under these brands across North America, Europe, Asia and the Middle East, as well as the e-commerce sites , , and

• Incentive bonus program.
• 401(K) savings plan with company match.
• Annual company-wide review process.
• Flexible spending accounts.
• Medical, dental and vision insurance.
• Life and disability insurance.
• Associate assistance program.
• Paid parental and adoption leave.
• Access to fertility and adoption benefits through Carrot.
• Access to mental health and wellness app, Headspace.
• Paid caregiver leave.
• Mobile stipend.
• Paid time off and one paid volunteer day per year.
• Work from anywhere (Mondays and Fridays are "work from anywhere" days for most roles and six work from anywhere weeks per year).
• Seven associate wellness half days per year.
• Merchandise discount on all of our brands.
• Opportunities for career advancement; we believe in promoting from within.
• Access to multiple Associate Resource Groups.
• Global team of people who will celebrate you for being you.