Remote Hospitality Marketing Specialist

About the Role

Our client is seeking an innovative and strategic Remote Hospitality Marketing Specialist to drive brand awareness and customer engagement across their diverse portfolio of properties, operating remotely with a connection to Vereeniging. This role is responsible for developing and executing comprehensive marketing strategies, managing digital campaigns, and creating compelling content to attract and retain guests. You will work collaboratively with sales, operations, and creative teams to enhance market positioning and revenue.

This is a prime opportunity for a seasoned marketer to shape the brand narrative and digital presence of a growing hospitality group from a fully remote setting.

• Develop and implement integrated marketing strategies across various channels, including digital, social media, email, and PR.
• Create engaging and high-quality content, including website copy, social media posts, blog articles, and promotional materials.
• Manage and optimize online advertising campaigns (PPC, social media ads) to drive bookings and conversions.
• Analyze marketing campaign performance, track key metrics, and provide regular reports with insights and recommendations.
• Collaborate with design and web development teams to ensure brand consistency and optimize user experience.
• Stay abreast of industry trends, competitor activities, and emerging marketing technologies.

• Proven experience in marketing, particularly within the hospitality or travel industry.
• Demonstrated success in developing and executing digital marketing campaigns.
• Strong understanding of SEO, SEM, social media marketing, and content creation.
• Excellent written and verbal communication skills, with a keen eye for detail.
• Ability to work autonomously, manage multiple projects, and meet deadlines in a remote work environment.

• Highly competitive salary with performance-based bonuses.
• Comprehensive health, dental, and vision insurance plans.
• Generous paid time off and holiday leave.
• Opportunities for professional development and attending industry conferences.
• A flexible and supportive remote work culture that promotes work-life balance.