Brand Manager
Frimley, Surrey County, GU16, England, UK
Listed on 2026-09-17
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Marketing / Advertising / PR
Marketing Management, Brand Ambassadors & Brand Management, Marketing Strategy
SC Johnson has been leading with purpose for 140 years, building high-quality products and iconic brands found in homes, schools and businesses in virtually every country worldwide – including OFF!®, Raid®, Glade®, Windex®, Scrubbing Bubbles®, Ziploc®, Mrs. Meyer’s Clean Day®, method®, Autan®, Baygon®, Mr Muscle®, Duck®, Lysoform® and more. The 13,000 people of our global, fifth-generation family company are committed to making the world a better place today and for future generations.
Brand Manager (Internal title - Senior Associate Customer Marketing)
Location:
Frimley, Surrey
Function:
Marketing
Contract:
Fixed Term to cover Maternity
Are you ready to shape the future of some of the world’s most trusted household brands like Glade®, Raid®, Mr Muscle® and Pledge®? In this pivotal role, you’ll lead brand strategy and execution, partnering cross-functionally with Sales, Category, Demand Planning, Finance, and other key stakeholders to deliver standout brand performance. You’ll be at the heart of driving commercial success - boosting sales, profit, and market share, while uncovering growth opportunities, harnessing consumer insights, and building powerful customer relationships.
This is more than a marketing role, it’s a chance to make a lasting impact with brands that people love and trust every day. Please note this role is not eligible for relocation. Remote work is available once per week for eligible employees.
- Flexible starting and finishing times
- 4.5 day working week
- Pension, Life cover & Health Insurance
- Newly refurbished Gym, Free Classes and New Spin Studio!
- Free parking
- Shuttle bus from local train stations
- EV charging
- Cycle to work Scheme
- Brand Leadership:
Partner with the Customer Marketing Manager to establish and implement robust trade and brand strategies, ensuring new product launches and core brand messages align with local and regional goals. - Customer Engagement and Brand Representation:
Lead and present brand strategies to key customers, building strong partnerships through impactful launch plans and securing alignment on activation initiatives. - Business Planning and Pricing:
Provide strategic direction in annual business planning for key partners, including the development and execution of pricing and promotional strategies in collaboration with Sales and MS&P functions. - E-Commerce Development:
Actively participate and influence the e-commerce strategy, contributing to digital-first initiatives for the brand. - Special Projects and Packs:
Oversee special pack strategies, ensuring alignment with brand guidelines and business objectives. - Retail Excellence:
Drive excellence in execution at POS by coordinating with Category Management, Shopper Marketing and Sales to ensure optimal distribution and impactful in-store displays. - Performance Tracking:
Monitor key performance indicators for the brand, including distribution, competitive activities and provide actionable insights. - Budget Management:
Manage and optimise the local brand marketing budget, ensuring strategic allocation for maximum ROI.
- Marketing background in an FMCG environment, with knowledge of the UK Grocery market.
- Solid analytical skills with experience using market data (e.g. Nielsen).
- Good MS Office experience especially Excel.
- Excellent Presentation Skills.
- Willingness to travel within the UK and to the Regional HQ in Switzerland.
- Valid driving license, for customer meetings and regular store checks.
- Degree level education or equivalent.
- Results-Driven Initiative:
Proactively manages projects with a focus on achieving results quickly and efficiently. - Integrity and Self-Motivation:
Acts independently with integrity, taking ownership and moving tasks…
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