Digital Marketing Executive

About the Role

Our client is seeking a proactive and results-driven Digital Marketing Executive to join their team in Bloemfontein. This role is pivotal in driving our client's online presence and engagement strategies. You will be responsible for implementing and managing various digital marketing initiatives, including SEO, social media, paid advertising, and content creation. This position offers a dynamic hybrid work environment, allowing for flexibility while ensuring strong team collaboration and connection within the Bloemfontein community.

• Execute digital marketing strategies across SEO, SEM, social media, and email marketing channels.
• Create and manage engaging content for the company website, social media platforms, and marketing collateral.
• Monitor and analyze website traffic, campaign performance, and user engagement using analytics tools.
• Assist in the development and execution of paid advertising campaigns, optimizing for conversions and ROI.
• Collaborate with internal teams to ensure brand consistency and alignment of marketing efforts.
• Stay updated on digital marketing trends and best practices to recommend innovative approaches.

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 2-4 years of experience in a digital marketing role.
• Solid understanding of SEO/SEM principles , social media marketing, and content creation.
• Experience with marketing analytics tools (e.g., Google Analytics).
• Strong communication and interpersonal skills.
• Ability to manage multiple projects and meet deadlines in a hybrid work setting.

• Competitive salary package.
• Hybrid work model providing a balance of office and remote work flexibility.
• Access to private health insurance.
• Opportunities for continuous learning and professional growth.
• A supportive and collaborative team culture.