Senior Digital Marketing Manager

About the Role

Our client is seeking an experienced and innovative Senior Digital Marketing Manager to lead their online marketing strategies. This is a fully remote position, offering the flexibility to work from anywhere within South Africa . You will be responsible for developing and executing comprehensive digital marketing campaigns across various channels to drive brand awareness, lead generation, and customer acquisition. This role is crucial for shaping our online presence and achieving our ambitious growth targets, working within a collaborative and results-oriented remote team environment.

• Develop and implement cutting-edge digital marketing strategies, including SEO, SEM, content marketing, social media, and email marketing.
• Manage and optimize digital advertising campaigns across platforms such as Google Ads, Facebook Ads, and Linked In Ads to maximize ROI.
• Analyze campaign performance data, generate insightful reports, and provide actionable recommendations for continuous improvement.
• Oversee the creation of engaging and high-quality digital content, including website copy, blog posts, social media updates, and marketing collateral.
• Collaborate with cross-functional teams, including sales, product development, and design, to ensure brand consistency and campaign alignment.
• Stay abreast of the latest digital marketing trends, tools, and best practices to keep our strategies ahead of the curve.

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Proven track record of at least 5 years in digital marketing, with a significant portion in a senior or managerial role.
• Demonstrated expertise in SEO, SEM, content marketing, social media marketing, and email automation platforms.
• Proficiency in using analytics tools such as Google Analytics, and experience with CRM systems.
• Excellent written and verbal communication skills, with strong analytical and problem-solving abilities.
• Experience managing remote teams and working effectively in a virtual environment.

• Competitive annual salary and performance-based bonuses.
• Comprehensive remote work setup support.
• Generous annual leave and paid public holidays.
• Opportunities for professional development and continuous learning through online courses and conferences.
• A dynamic and supportive virtual team culture that fosters collaboration and innovation.