Senior E-commerce Content Strategist
Centurion, 0014, South Africa
Listed on 2026-09-22
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Marketing / Advertising / PR
Digital Marketing, Content Writer / Copywriter, Marketing Communications, SEO
About the Role
Our client is seeking an experienced and innovative Senior E-commerce Content Strategist to lead the development and execution of compelling content initiatives that drive online sales and brand loyalty. This is a fully remote position, empowering you to contribute from anywhere while shaping our client's digital narrative. You will be responsible for crafting and overseeing a content roadmap that resonates with target audiences, enhances user experience, and supports our e-commerce platforms' growth.
This strategic role requires a deep understanding of content marketing, SEO, user journeys, and the e-commerce landscape to create impactful and persuasive content across all digital touchpoints. We are looking for a visionary leader who can translate business objectives into engaging content experiences.
- Develop and manage a comprehensive content strategy for multiple e-commerce platforms, focusing on SEO, user engagement, and conversion optimization.
- Oversee the creation of high-quality content, including product descriptions, blog posts, website copy, email newsletters, and social media updates.
- Conduct keyword research and content gap analysis to identify opportunities for new content creation and optimization.
- Collaborate with marketing, design, and product teams to ensure content is aligned with brand guidelines, campaign objectives, and user needs.
- Analyze content performance using analytics tools, providing insights and recommendations for continuous improvement and strategic adjustments.
- Manage a team of content creators, editors, and freelancers, ensuring timely delivery of exceptional content.
- 5+ years of experience in content strategy, content marketing, or copywriting, with a significant focus on e-commerce.
- Proven track record of developing and implementing successful content strategies that drive measurable business results.
- Expertise in SEO best practices, keyword research, and content optimization techniques.
- Strong understanding of content management systems (CMS) and digital asset management (DAM) tools.
- Excellent writing, editing, and communication skills, with a keen eye for detail and brand consistency.
- Demonstrated leadership experience and the ability to manage creative teams in a remote setting.
- Highly competitive salary and comprehensive benefits package.
- Full remote work flexibility, enabling a healthy work-life integration.
- Generous allowance for professional development and ongoing training.
- Opportunity to shape the content strategy for a leading e-commerce brand.
- A collaborative and supportive remote work culture that fosters creativity and innovation.
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