TikTok Shopmanager

As Tik Tok Shop Manager, you are the specialist in this field and responsible for the day-to-day performance and commercial execution of a portfolio of brands on Tik Tok Shop. You own the full social commerce cycle - from affiliate recruitment and content performance analysis to paid media optimisation, UGC creator activation, GMV tracking, and weekly brand reporting. You report to the Data Lead and collaborate closely with the account, data, and creative teams to continuously improve commercial results.

3+ years of experience in consumer-facing e-commerce, preferably with ownership of a brand's online sales channel

Strong knowledge of commercial levers such as conversion rate, AOV, margin, and inventory management

Hands-on experience with Tik Tok Shop or strong affinity with social commerce, marketplace management, or creator-led e-commerce

Experience with affiliate or creator pipelines: recruitment at scale, commission structures, and performance-based content evaluation

Familiarity with Tik Tok Shop paid media (Spark Ads, GMV Max, Shop Ads)

Strong communicator in both Dutch and English

Able to manage multiple brand portfolios and run multiple campaigns simultaneously without losing commercial focus or operational discipline

Strong presentation and reporting skills towards clients and the team

Language proficiency:
Dutch (native), English (fluent)

Advise the brand partnerships/new business team on how to best integrate Tik Tok Shop and social commerce into strategies and pitches

Set KPIs in pitches and new proposals/quotations

Set up and own the full social commerce cycle of brand channels for our portfolio brands, acting as a sparring partner and advisor for our clients on Tik Tok Shop and commerce

Monitor weekly GMV performance across your brand portfolio, analyse results, identify drivers, and set clear action priorities

Execute affiliate creator recruitment at scale (50–100 new contacts per brand per week), from outreach to activation

Run creator campaigns and UGC content in collaboration with the campaign team

Review and score affiliate content weekly on CTR, watch time, and CVR, identify winning formats and translate insights into updated creator briefs

Activate Spark Ads within 48 hours on top-performing organic content to maximise reach and conversion

Manage paid media campaigns (Spark Ads, Shop Ads, GMV Max), scaling winners and cutting underperformers within agreed ROAS guardrails

Deliver a weekly performance update to each brand, including GMV vs target, content insights, affiliate pipeline status, and key risks

Young, ambitious team with lots of room for ideas

Daily fresh lunch at our Amsterdam office (Watertorenplein)

Monthly team sports/workouts & regular team outings

10 remote working days per year

Personal development through training & courses

Team bonus when targets are met

Apple laptop and phone

28 vacation days (based on a 40 hrs work week), pension plan & your birthday off