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Digital Marketing Specialist - Sports & Fitness

Remote / Online - Candidates ideally in
Sandton, 2172, South Africa
Listing for: Placements24
Remote/Work from Home position
Listed on 2026-09-28
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, Social Media Marketing, SEO
Job Description & How to Apply Below

About the Role

Our client is seeking a creative and data-driven Digital Marketing Specialist to enhance their online presence within the sports and fitness industry. This remote-first position is crucial for developing and executing innovative digital marketing strategies that drive engagement, lead generation, and brand loyalty. You will leverage your expertise in SEO, SEM, social media, and content marketing to reach target audiences and promote various sports and fitness offerings, working autonomously to achieve ambitious digital marketing objectives from any location.

Key Responsibilities
  • Develop, implement, and manage digital marketing campaigns across various platforms including social media, email, and search engines.
  • Create compelling and engaging content (written, visual, video) tailored for online audiences.
  • Monitor, analyze, and report on campaign performance, adjusting strategies for optimal results.
  • Conduct keyword research and implement SEO best practices to improve website visibility.
  • Manage the company's social media presence, fostering community engagement and interaction.
  • Stay abreast of the latest digital marketing trends and technologies within the sports and fitness sector.
Requirements
  • Bachelor's degree in Marketing, Digital Media, or a related field.
  • Proven experience (3+ years) as a Digital Marketing Specialist , with a portfolio showcasing successful campaigns.
  • Strong proficiency in SEO, SEM, Google Analytics, social media marketing tools, and content management systems.
  • Excellent written and verbal communication skills, with a knack for creative storytelling.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote environment .
  • Passion for sports and fitness and an understanding of the industry's digital landscape.
Benefits
  • Highly competitive salary and performance bonuses.
  • Fully remote work arrangement with flexible scheduling.
  • Budget for professional development and online courses.
  • Opportunity to shape the digital brand of a growing sports and fitness organization.
  • Collaborative and innovative remote team culture.
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